Responsibilities

• Interpret and coach team on the use of competitive insights to shape communication strategy
• Write, coach team, and gain organizational alignment on key communication documents: business reviews, marketing strategies, proposals and recommendations
• Empower the team to create and anticipate marketing communication strategies that understand, develop, and enhance the relationship between the customer and the product or portfolio
• Lead and coach the team to develop and execute impactful strategies and plans to achieve marketing and business objectives
• Provide clear, strategic and prioritized communication to the field sales organization through written/verbal communications, presentations and informal interactions
• Lead, develop and execute communication strategies that drive the strategic plan for the product and/or portfolio and coach team on initiation, development and execution of communication channels & strategies
• Leverage existing marketing channel strategies, initiate new channels and make strategic channel decisions based upon ROI while tracking the impact
• Educate team on writing projects with varying levels of associates and management; consult others on developing and editing large documents and documentation projects
• Lead discussions about style and tone differences of press releases, marketing brochures and newsletters
• Coach team on new ways of building creative; Consistent pulse on industry trends to ensure brand is up-to-speed on all-things creative

Requirements

• Bachelor’s degree required
• 10+ years of Communications/Marketing work experience required
• 2+ years of people management/prior supervisory experience is needed for this role.

Preferred

• MBA preferred
• 4+ years of people management experience strongly preferred
• 7+ years medical device experience
• Vascular experience preferred
• Strong analytical and problem-solving skills