Senior Manager, Kohl's Marketing

San Francisco, CA (Hybrid)

$136K/yr – $152K/yrSenior Level8+ years expFull time

Posted 2 weeks ago

Job Summary

Own end-to-end loyalty marketing for Sephora at Kohl’s, driving new member acquisition, engagement, and lifetime value across retail and ecommerce channels.

  • Own the loyalty roadmap and marketing strategy in collaboration with Sephora Beauty Insider and Kohl’s Rewards teams.
  • Partner across internal and external teams to support KPIs and budget alignment for loyalty initiatives.
  • Translate insights into actionable plans to grow enrollment and deepen client engagement.

Job Description

Responsibilities

  • - Lead efforts to acquire and engage Beauty Insider members across Sephora at Kohl’s retail and ecommerce channels.
  • - Partner with internal and external leadership to support new member acquisition goals and evolving loyalty KPIs.
  • - Help define the loyalty roadmap and develop initiatives that support the client journey, including loyalty and promotional campaigns.
  • - Serve as the marketing subject matter expert for loyalty-related technology projects, including supporting collateral and creative updates.
  • - Own the end-to-end marketing strategy for loyalty initiatives in partnership with Sephora Beauty Insider and Kohl’s Rewards teams.
  • - Identify opportunities to drive new client acquisition, deepen program engagement, and increase client lifetime value.
  • - Guide the integration of Sephora at Kohl’s across loyalty programs, client journeys, and CRM communications to ensure a seamless client experience.
  • - Partner with Kohl’s Rewards on dual rewards marketing strategies that improve enrollment and highlight a key value proposition of shopping Sephora at Kohl’s.
  • - Monitor redemption KPIs for rewards, sample bags, and birthday gifts, and partner on sample assortment planning.
  • - Manage point earn and burn estimates and oversee the Sephora at Kohl’s Beauty Insider program budget in coordination with Analytics and Finance.

Requirements

  • 8+ years of experience in marketing, program management, strategy, and/or loyalty program management.
  • Bachelor’s degree.
  • Strong marketing acumen and understanding of the client point of view.
  • Proven ability to collaborate across complex cross-functional programs and partnerships.
  • Strong analytical skills and the ability to translate insights into actionable plans.
  • Effective written and verbal communication skills.
  • Exceptional organizational and time management skills, with the ability to manage competing priorities.
  • A positive, flexible, roll-up-your-sleeves approach and a passion for Sephora, its clients, and marketing.

Benefits

  • - Health . Choose a healthcare plan to fit you and your family’s needs with medical, dental, and vision coverage. Sephora also fully covers our employees’ disability and life insurance.
  • - Wealth . We offer a competitive 401k with 4% match as well as FSA and HSA programs. We also offer a Student Debt Retirement plan, where your student loan payments qualify to earn the 401k match from Sephora.
  • - Balance . You’ll be empowered to find the perfect blend of work/life balance that actually works for you with PTO, flexibility, protected leave, and more.
  • - Growth . Career growth is built into every role, with access to training, development, and tuition reimbursement.
  • - Perks . Think you’ve tried it all? Enjoy a 30% discount on all merchandise/services, opportunities for free product or “gratis,” and flash sale discounts on LVMH brand products.
  • - Support . Join a team that truly cares – with free mental health and financial coaching resources with 24/7 access to Modern Health and Financial Finesse. Plus, volunteer and donation matching.

Salaries

Posted range

$136K/yr – $152K/yr

Taken straight from the job posting.

See all sephora.com salaries

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Senior Manager, Kohl's Marketing

sephora.com · San Francisco, CA · Hybrid