Senior Manager, Influencer & Affiliate Marketing at O Positiv Health | Santa Monica, CA | $140K/yr – $170K/yr

Senior Manager, Influencer & Affiliate Marketing

Santa Monica, CA (Hybrid)

$140K/yr – $170K/yrSenior Level5+ years expFull time

Posted 3 months ago

Job Summary

Own cross channel influencer and affiliate programs from strategy to scale, balancing brand-building content with performance metrics and creator economics.

Own cross-channel playbooks and budgets with clear ROAS, GMV, and engagement targets.
Build long-term creator relationships that fuel paid media, email, and site content.
Turn creator activity into actionable insights and optimizations across paid, earned, and owned touchpoints.

Job Description

Develop and execute a full-funnel influencer strategy across organic, affiliate, and paid channels – from always-on programming to key product launches and seasonal campaigns

Oversee creator sourcing, briefing, contracting, negotiating, content feedback, and usage rights at scale

Develop clear, on-brand creative briefs in partnership with Social and Creative teams that set creators up to produce content that feels authentic and performs

Build and nurture long-term creator and ambassador partnerships that drive sustained brand advocacy and community growth

Collaborate cross-functionally with Brand, Paid Media, Creative, and Legal to integrate influencer content into broader marketing initiatives

Stay ahead of platform trends, creator economy shifts, and competitive activity – and bring smart, disruptive ideas to the table

Build and scale a long-term, high-performing affiliate program with a focus on conversion and revenue

Recruit and activate a strong affiliate portfolio, manage commissions, tracking, and partner communications

Create competitive commission structures and promotional offers to motivate and retain top-performing partners

Collaborate with influencers to produce UGC that fuels paid media, email, and web – ensuring creator content works hard across the full funnel

5-9+ years of experience in influencer and/or affiliate marketing, with demonstrated ownership of strategy and execution across both channels

Deep knowledge of TikTok, Instagram, and YouTube – how they work, what performs, and where the space is heading

Experience managing influencer/affiliate platforms (Superfiliate, Trybe, billo, etc.)

Strong brief-writing and storytelling skills – you can translate brand strategy into creative direction a creator actually wants to execute

Proven ability to manage budgets, negotiate contracts, and hold external partners accountable

Applicants must be currently authorized to work in the United States on a full-time basis.

Experience with TikTok Shop and affiliate/commission-based creator programs

Background in DTC or health and wellness brands

Interpersonal: Highly organized with strong project management instincts – comfortable juggling multiple campaigns and workstreams simultaneously

Interpersonal: Collaborative and clear communicator across Brand, Creative, and Paid teams

Interpersonal: Genuine passion for women's health, wellness, or CPG – and an understanding of how to talk about these topics in ways that feel real, not clinical

Flexible PTO, Sick Days, and Wellness Days

Monthly Social Hours

Medical, Vision, and Dental Coverage

401K with matching

$50/month Fitness Reimbursement + Up to $1,800 in annual wellness benefits

An environment of collaboration, high performance, & respect amongst all employees and managers

O Positiv Health

O Positiv Health is about feeling your best. We make vitamins for real people, in real life, with the belief that small acts of self-care produce positive outcomes. Because personal health should be effortless and intentional.

Founded in 2018

Santa Monica, California, USA

102 employees (43 in marketing)

opositiv.com