Senior Manager, Enterprise Content & Social

Bridgewater, NJ (On-site)

$150K/yr – $180K/yrSenior Level7+ years expFull time

Posted 1 day ago

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Job Summary

Lead the global enterprise social media strategy and editorial calendar, owning content across platforms, performance optimization, and executive storytelling.

Own and drive campaigns that enhance reputation and attract talent.
Collaborate with executives to build authentic thought leadership and governance across the organization.

Job Description

Responsibilities

Own the company's global enterprise social media strategy and editorial calendar.
Create and publish engaging content across Facebook, Instagram, LinkedIn, X and emerging platforms.
Monitor performance, identify trends and continually optimize content based on analytics.
Develop campaigns that enhance reputation, attract talent and showcase innovation.
Stay ahead of platform trends, AI tools and evolving best practices.
Leverage the power of visual storytelling to communicate our mission as a global eye health company, bringing our products, science, people and purpose to life.
Conceptualize, shoot and edit high-quality video for internal and external audiences.
Produce executive videos, event recaps, product launch content, employee features and behind-the-scenes storytelling.
Create graphics, short-form video, photography and multimedia content optimized for each platform.
Develop creative concepts that bring complex scientific and business topics to life.

Requirements

Bachelor's degree in Communications, Journalism, Public Relations, Marketing, Digital Media, English, or related field required; Master's degree preferred.
7+ years creating digital-first content for companies, media, agencies or news organizations.
Exceptional writing, storytelling and editorial judgment.
Professional experience shooting and editing video.
Strong photography and visual storytelling skills.
Deep understanding of social media platforms and audience behavior.
Experience managing executive communications and thought leadership.
Experience with AI-powered creative and editing tools.
Ability to move seamlessly from strategy discussions to capturing content in the field.
Strong project management skills with the ability to manage multiple priorities simultaneously.

Preferred

Master's degree preferred.

Benefits

U.S. based employees may be eligible for short-term and/or long-term incentives.
They may also be eligible to participate in medical, dental, vision insurance, disability and life insurance, a 401(k) plan and company match, a tuition reimbursement program (select degrees), company holidays, and well-being benefits, among others.
U.S. based employees are also eligible to receive sick time, floating holidays and paid vacation.