Senior Manager, Brand Insights

Princeton, NJ (Hybrid)

$150K/yr – $224K/yrSenior Level7+ years expFull time

Posted 2 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the design and delivery of high quality business insights for commercial teams, driving market research, cross-functional analytics, and KPI reporting while shaping brand strategies and forecasting efforts.

  • Lead strategic insights workshops to convert data into actionable KBQs for each brand.
  • Manage vendors, budgets, and cross-functional partnerships to inform decision making.
  • Develop leadership dashboards and participate in executive discussions to influence business outcomes.

Job Description

Responsibilities

  • Be a strategic partner to the commercial teams to lead the design and delivery of high quality, applicable business insights by conducting market research projects to support pipeline, prelaunch, and inline products.
  • Lead and conduct appropriate research and insights using innovative approaches to help shape the best insights.
  • Partner cross-functionally on different strategic and analytical projects to help drive optimal business decisions.
  • Lead the design and delivery of cross-functional secondary analytics reports including leadership KPI dashboards for monitoring market and brand performance.
  • Lead in-depth situation analyses and SWOT (strengths, weaknesses, opportunities, and threats) of relevant disease areas to support the annual brand planning process.
  • Lead strategic insights workshops to convert data from primary or secondary market research projects to insights and to uncover Key Business Questions (KBQs) for each brand.
  • Manage the contracted vendor and contribute to and lead the development of important insights.
  • Partner in annual forecasting cycle working with forecasting team by incorporating demand study or other market research findings
  • Create and manage budgets for the brands.
  • Manage and help mentor/develop direct report.

Requirements

  • 7 years of pharmaceutical/biotech commercial experience with at least 1-2 years in a Data Analytics or Insights / Forecasting / Consulting position.
  • Bachelor’s degree or Post-graduate degree (Master’s/Ph.D.) in quantitative field highly desired (Public Health, Statistics, Management Science, Operations Research, Engineering, Accounting, Business, Marketing, Economics etc.).

Preferred

  • CompetenciesAccountability for Results - Stay focused on key strategic objectives, be accountable for high standards of performance, and take an active role in leading change.
  • Strategic Thinking & Problem Solving - Make decisions considering the long-term impact to customers, patients, employees, and the business.
  • Patient & Customer Centricity - Maintain an ongoing focus on the needs of our customers and/or key stakeholders.
  • Impactful Communication -  Communicate with logic, clarity, and respect. Influence at all levels to achieve the best results for Otsuka.
  • Respectful Collaboration - Seek and value others’ perspectives and strive for diverse partnerships to enhance work toward common goals.
  • Empowered Development - Play an active role in professional development as a business imperative.

Benefits

  • Company benefits: Comprehensive medical, dental, vision, prescription drug coverage, company provided basic life, accidental death & dismemberment, short-term and long-term disability insurance, tuition reimbursement, student loan assistance, a generous 401(k) match, flexible time off, paid holidays, and paid leave programs as well as other company provided benefits.
Otsuka Pharmaceutical Co., Ltd. logo

Otsuka Pharmaceutical Co., Ltd.

2-9, Kanda-Tsukasamachi, Chiyoda-ku, Tokyo 101-8535, Japan

Chiyoda, Tokyo, Japan
892 employees (45 in marketing)

Traffic Signals

Monthly Visitors
1.1M
Traffic Source Mix
Search
78.6%
Direct
16%
Referral
4%
Social
0.6%
Paid
0.7%

Headcount Trend

Current headcount: ~894

Marketing Team

Marketing Team Size
45 (5% of company)
Marketing Roles Posted (Last 30 Days)
3

Recent News