Responsibilities

• Drive the development of title level positioning and overarching campaign strategy for multiple high-profile theatrical releases a year. Drive long term, slate level planning to identify strategic roadmap for title specific campaigns.
• Lead internal cross-functional meetings and brainstorms to develop the full go-to-market campaign across all channels to think big and develop exciting, unique marketing campaigns that break through culture and drive box office success.
• Drive innovation and focus in audience engagement, campaign approaches and break-through ideas. Champion creative excellence and innovative problem-solving across the organization.
• Provide strong, clear communication and organization across all internal and external stakeholders across fast moving initiatives. Drive organizational alignment on campaign priorities and resource allocation.
• Develop and facilitate impressive campaign presentations for both internal and external stakeholders.
• Lead and influence senior stakeholders across creative, media, publicity, partnerships, and distribution to ensure unified, high-caliber campaign execution.
• Operate as a central hub for campaign leadership, managing competing priorities while maintaining exceptional attention to detail and quality.
• Develop and deliver compelling, executive-level presentations that clearly articulate strategy, creative direction, and performance expectations.
• Champion forward-thinking campaign strategies that reflect evolving audience behaviors, cultural signals, and emerging entertainment trends.
• Translate deep audience and cultural insights into campaigns that resonate broadly while connecting authentically with distinct audience segments.

Requirements

• 9+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional marketing programs
• Experience driving direction and alignment with cross-functional teams
• Experience in theatrical marketing
• Experience working directly with external stakeholders including talent, executive producers, or showrunners

Preferred

• Experience working cross-functionally with partner teams to drive adoption and usage of brand assets and messaging
• Experience in strategic marketing management and market analysis and demonstrated ability to build and execute a strategy with clear goals and objectives to align to business and service objectives, and support portfolio objectives

Benefits

• Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
• 401(k) matching
• paid time off
• parential leave