Senior Field Marketing Manager at CPA Associates International Inc | Myrtle Point, OR | $126K/yr – $160K/yr

CPA Associates International Inc

Senior Field Marketing Manager

Myrtle Point, OR (On-site)

$126K/yr – $160K/yrSenior Level7+ years expFull time

Posted 3 months ago

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Job Summary

Drive regional field marketing to generate demand and build a measurable pipeline through integrated programs and ABM partnerships.

Own field marketing programs that generate demand and accelerate the sales pipeline.
Must-have: 7–10 years in B2B marketing or field marketing.
Demonstrated cross-functional collaboration with sales, channel partners, and product teams to deliver ROI.

Job Description

Responsibilities

Develop and execute field marketing programs that generate demand and accelerate sales pipeline.
Partner closely with sales leaders and account teams to identify pipeline gaps and deploy targeted marketing initiatives.
Plan and manage integrated campaigns including digital marketing, webinars, account-based marketing (ABM), and field events.
Track and report campaign performance, pipeline contribution, and ROI.
Adapt and execute global marketing initiatives to align with local market opportunities and customer needs.
Deliver multi-channel campaigns designed to drive engagement across priority industry verticals.
Support strategic accounts with targeted account-based marketing initiatives.
Develop joint marketing programs with channel partners, distributors, and system integrators.
Manage co-funded partner marketing activities and track performance outcomes.
Enable partners with messaging, campaign tools, and marketing support.

Requirements

7–10 years of experience in B2B marketing, demand generation, or field marketing roles.
Bachelor’s degree or equivalent combination of education and experience.
Proven ability to develop and execute integrated marketing programs that drive pipeline and support revenue growth.
Strong collaboration skills with sales teams and cross-functional stakeholders.

Preferred

Experience in Unified Communications, Contact Center technologies, or Cloud transformation solutions
Familiarity with CRM and marketing automation platforms such as Salesforce.
Experience supporting multiple markets or regions.

CPA Associates International Inc

Welcome to CPA Associates International Inc. a global association of independent accountancy practices. Globally we currently have members in 60 countries and are continually expanding. Founded over 50 years ago we are one of the top 10 associations for accounting professionals. Key member benefits include:-The opportunity to form a multi-national network for your clients in a cost effective and low risk way-A year round programme of activities including meetings, seminars, conferences and member surveys to enable information sharing and networking-Best practice guidance and continuing CPD-In many countries we offer exclusivity to members, in countries where there are multiple members we support these members to work closely together for mutual benefitBenedict Verstaen, Belgium“The driving force behind our decision to join CPAAI was the fact that more and more of our clients want to do business around the world. As a tax advisor, it is vital to have an international network to work with. We have the flexibility to put our client in contact with other members or contact them directly to ask for advice”. Get in touch:New members are always welcome, For more information, please contact Michael Parness (mparness@cpaai.com).

Glen Rock, New Jersey, USA

26 employees (1 in marketing)

www.cpaai.com