Senior Director, Retail Content & Operations

New York City, NY (Hybrid)

$137K/yr – $188K/yrSenior Level10+ years expFull time

Posted 1 day ago

Job Summary

Own end-to-end ecommerce marketplace content and operations, shaping retail content strategy across Amazon, Walmart and priority retailers while leading marketplace operations, SEO/GEO initiatives and TikTok Shop readiness.

  • Lead cross-channel content optimization and catalog health initiatives
  • Coordinate with Creative, Retail Media and client teams to translate insights into measurable growth
  • Oversee launches, expansions and issue resolution to improve availability and conversion

Job Description

Responsibilities

  • Retail Content & Digital Shelf
  • Lead retail content and digital shelf strategy across Amazon, Walmart and priority retailers
  • Oversee PDP optimization including titles, copy, imagery, enhanced content and brand stores
  • Develop scalable approaches to content auditing, optimization and syndication
  • Use digital shelf and performance data to identify opportunities to improve discoverability and conversion
  • Partner with Creative teams to translate commerce insights into stronger retail content
  • Marketplace Operations
  • Lead marketplace operations across Amazon, Walmart Marketplace and TikTok Shop
  • Oversee catalog health, item setup, product feeds, variation management and promotional readiness
  • Support new product launches and marketplace expansion

Requirements

  • 10+ years of experience in ecommerce, retail content, digital shelf or marketplace operations
  • Strong expertise across Amazon and Walmart
  • Experience with Amazon Vendor Central and/or Seller Central and Walmart marketplace environments
  • Experience with TikTok Shop strongly preferred
  • Strong understanding of retail SEO, digital shelf optimization and organic product discoverability
  • Familiarity with emerging GEO and AI shopping experiences
  • Experience with commerce platforms such as Salsify, Syndigo, Pacvue or similar
  • Strong client leadership and cross-functional collaboration skills
  • Experience managing teams and delivering work across multiple clients

Benefits

  • Medical, vision, and dental insurance,
  • Life insurance,
  • Short-term and long-term disability insurance,
  • 401k,
  • Flexible paid time off,
  • At least 15 paid holidays per year,
  • Paid sick and safe leave, and
  • Paid parental leave.
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Dentsu

3.4 Glassdoor

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Founded in 2001
Tokyo, JP
18K employees (4,521 in marketing)
60% recommend to a friend
68% CEO approval

Salaries

Posted range

$137K/yr – $188K/yr

Taken straight from the job posting.

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Senior Director, Retail Content & Operations

Dentsu · New York City, NY · Hybrid