Senior Director, Marketing (Display)
Plano, TX (Unknown)
Posted 2 days ago
Job Summary
Lead a large Integrated Marketing team and own the planning, execution, and ROI of global marketing programs, events, and cross‑functional initiatives.
- Own annual marketing plans and cross‑functional alignment
- Drive budget, MDF, and flagship events
- Provide regular leadership updates and ROI-focused governance
Job Description
Responsibilities
- Oversee Integrated Marketing team comprised of 3 parts: Brand & GTM, Digital Marketing, Channel Marketing. Manage direct reports & skip-levels to ensure close collaboration, excellence in execution and business support.
- Develop annual marketing plan aligned to key buying periods for priority verticals, integrating new product launches, strategic global projects, and events. Socialize and share calendar in advance to gain buy-in from Sales and channel partners to execute for T1 and T2 sell in and sell out.
- Present at customer and partner meetings, events and appear in case study videos.
- Manage event budget and events team activities to ensure compliant financial processes, sufficient funding, ROI and alignment with Display leadership on event execution
- Develop and share comprehensive marketing plans to share with PM, Sales and Global teams
- Share regular reporting and performance tracking of marketing activities with division leadership. Meet with division head bi-weekly to give updates on topics for their input and suggestions, eg. flagship events planning, critical launches, global project updates
- Manage MDF budget to ensure critical projects and events for current year and following year are fully funded, based on ROI and business prioritization.
Requirements
- This role is not eligible for immigration sponsorship
- Bachelor's Degree and 15+ years of relevant experience in B2B or B2C marketing
- Prior experience in marketing, sales in B2C or B2B accounts
- Familiarity with marketing and sales channels within high-tech product technology industry
- AI fluency and prompting skills to create efficient workflow
- Must possess a strong articulate communication style, both written and verbal skills, to communicate concisely and clearly to senior leadership internally and externally
- Ability to quickly build relationships and trust cross-functionally to build influence
- Comfortable working in a dynamic, fast paced industry and matrixed organization with cross-functional partners. Experience working within global/subsidiary organizations with strong global influence a plus.
- Advanced Microsoft Excel and Microsoft PowerPoint knowledge and skills; AI fluency and prompting skills to create efficient workflow
Preferred
- Agency experience a plus
- Experience working within global/subsidiary organizations with strong global influence a plus
Benefits
- Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 12 months), Paid Time Off, Student Loan Program (after 12 months), Wellness Incentives, and many more.
- In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.
Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, medical devices, semiconductors and LED solutions. Samsung is also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives. Since being established in 1969, Samsung Electronics has grown into one of the world’s leading technology companies, and become recognized as one of the top 10 global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our website at www.samsung.com and our official newsroom at news.samsung.com
Marketing Team
People
Marketing Leadership




Funding
Funding History
- Apr 2024Grant • $4.7B
- Jan 2023Post IPO Equity

















































