Own the creative engine for paid social and multi‑format content, driving high converting copy, short‑form video concepts, and multi‑channel storytelling across social, display, and out‑of‑home with tight brand alignment.

• Concept, pitch, and write high-converting copy for paid social campaigns across platforms including Meta, TikTok, LinkedIn, and emerging digital channels.
• Develop compelling digital advertising copy for Responsive Display Ads, Google Ads, native advertising networks, and other performance marketing initiatives.
• Create messaging that drives engagement, lead generation, brand awareness, and customer acquisition while maintaining brand consistency.
• Script, storyboard, and ideate concepts for short-form video content across YouTube Shorts, Instagram Reels, TikTok, and other social platforms.
• Develop high-retention hooks, compelling narratives, and strong calls-to-action designed to maximize audience engagement and conversion.
• Collaborate closely with video editors and creative teams to bring concepts to life.
• Write and edit high-impact marketing and sales assets including flyers, brochures, signage, pitch decks, presentations, newsletters, landing pages, and promotional materials.
• Ensure consistent brand messaging and voice across all customer-facing communications.
• Support broader marketing initiatives through strategic content development and campaign messaging.
• Brainstorm and develop concise, attention-grabbing copy for billboards, transit advertising, experiential marketing, and physical brand activations.

• Create memorable messaging that effectively communicates value propositions in limited-space environments.
• Monitor social channels to identify opportunities for audience engagement and community management.
• Craft witty, relevant, and on-brand responses to customer interactions and trending conversations.
• Participate in real-time marketing opportunities that increase brand visibility and audience engagement.
• Partner closely with designers, video editors, growth marketers, and other stakeholders to develop integrated marketing campaigns.
• Contribute creative ideas during brainstorming sessions and campaign planning.
• Incorporate feedback efficiently while maintaining creative quality and strategic alignment.

• Incorporate feedback efficiently while maintaining creative quality and strategic alignment.

• Incorporate feedback efficiently while maintaining creative quality and strategic alignment.

• Incorporate feedback efficiently while maintaining creative quality and strategic alignment.

• Incorporate feedback efficiently while maintaining creative quality and strategic alignment.

• Incorporate feedback efficiently while maintaining creative quality and strategic alignment.