Responsibilities

• Write new and revise existing program copy for direct response house file print and social media and web promotions
• New client acquisition print ads, product inserts, collateral material, and cross-corporate mini-catalogs and magalogs according to scheduled deadlines.
• Maintain schedule, coordinate, and track jobs to completion
• Submit and obtain advertising approvals from licensing team
• Create Adobe routing PDFs for internal routing and approvals
• Collaborate with marketing and product development teams in product kickoffs
• Contribute to advertising brainstorming sessions with internal teams
• AI-conversant with Microsoft Co-Pilot for copywriting development and brainstorming
• Find ways to incorporate and develop Co-Pilot AI agents to improve daily efficiencies in our advertising processes.
• Plan strategies and tactics for individual promotions and creative tests in concert with colleagues and managers

Requirements

• Bachelor’s degree in Advertising, Communication, Journalism, Marketing, or allied degree with heavy concentration in writing advertising copy
• 5-6 years’ copywriting experience; direct response copywriting a big plus
• Acquaintance with collectibles, gift industry and/or collectible coins, preferred.
• Professional-level proficiency with Adobe Creative Suite, Microsoft Co-Pilot, Outlook, FileMaker Pro and Google Sheets
• Strong proofreading and grammar skills.
• Copywriter should expect some compressed time frames for completing jobs to better serve the business and maintain Print Production due-date schedules.

Benefits

• Hybrid environment (onsite/remote) for our corporate staff
• 16 days of PTO and 8 paid holidays per year
• Health and Dental Insurance, Vision, Life Insurance, Disability Insurance
• Health Savings Accounts, Flexible Spending Accounts
• 401(k), Profit Sharing
• Tuition Reimbursement
• Toastmaster’s memberships
• Employee Assistance Program
• Employee Referral Bonus Program
• Product Discounts