Responsibilities

• Develop and execute integrated global marketing campaigns aligned to pipeline and revenue goals for cloud solutions.
• Build scalable campaign frameworks that can be localized and activated across regions and segments.
• Manage multi-channel campaign execution across digital, email, webinars, events, paid media, content syndication, social, partner, and nurture programs.
• Create audience-centric messaging and campaign themes in partnership with product marketing and content teams.
• Support both acquisition and expansion motions, including customer upsell and cross-sell initiatives.
• Partner with marketing operations and technology teams to streamline workflows, reporting, lead management, and campaign execution processes.
• Help establish best practices for leveraging automation and AI responsibly across global marketing programs.
• Champion a culture of continuous improvement and operational excellence.
• Partner closely with regional marketing teams to adapt and execute global campaigns locally.
• Align with BDR teams to ensure campaign follow-up, enablement, and pipeline acceleration.

Requirements

• 5–8 years of experience in B2B SaaS marketing, demand generation, or integrated campaign management.
• Experience managing global or multi-region marketing campaigns.
• Proven success driving measurable pipeline and revenue impact through integrated campaigns.
• Strong understanding of enterprise SaaS and cloud technology markets.
• Experience working closely with sales and cross-functional stakeholders.
• Demonstrated experience improving marketing efficiency through automation, process optimization, AI tools, or intelligent workflow solutions.
• Strategic thinking with strong project management and execution capabilities
• Strong curiosity and experimentation mindset around AI and emerging technologies
• Excellent written and verbal communication skills
• Strong analytical and data-driven decision-making abilities
• Ability to manage multiple priorities and stakeholders globally
• Collaborative mindset with strong influencing skills
• Comfortable operating in a fast-moving, evolving SaaS environment
• Marketing automation platforms (e.g., Marketo, HubSpot, Pardot)
• CRM platforms such as Salesforce
• AI-assisted marketing and workflow automation tools
• Webinar and virtual event platforms
• Campaign analytics and reporting tools
• Project management and collaboration platforms

Preferred

• Experience marketing cloud platforms, workflow automation, AI, enterprise applications, or infrastructure solutions.
• Familiarity with account-based marketing (ABM) strategies and enterprise buying cycles.
• Experience supporting channel, alliance, or partner marketing initiatives.
• Hands-on experience with AI-enabled marketing platforms, workflow automation tools, or agentic AI concepts is highly desirable.
• Knowledge of regulated industries such as financial services, public sector, or healthcare is a plus.

Benefits

• Global Gratitude and Recharge Days
• Flexible, paid time off policy
• Employee wellness programs and counseling resources
• Meaningful peer recognition and awards
• Paid parental leave
• Invention/patenting assistance
• Community impact, paid volunteer time, and opportunities
• Intercultural learning and celebration
• Multiple tools through which to learn and grow, and an incredible global community