Senior Campaign Copywriter

New York City, NY (On-site)

$125K/yr – $150K/yrSenior Level7+ years expFull time

Posted 6 hrs ago

Job Summary

Own the end-to-end development of brand storytelling and copy across campaigns, packaging, and client materials, collaborating with designers and account teams to ensure cohesive verbal identity and timely delivery.

Create and refine copy for campaigns, brand systems, packaging, and product messaging
Coordinate with creative leadership and accounts to articulate rationale and manage multi-project workloads
Stay ahead of branding trends and adapt language across touchpoints and brand personalities

Job Description

Responsibilities

Creative Writing & Brand Communications:
Develop creative copy across campaigns, brand identity systems, packaging, digital touchpoints, presentations, and brand guidelines
Translate brand strategy into clear, ownable messaging, including brand voice, tone of voice, messaging frameworks, taglines, headlines, naming concepts, and product copy
Write packaging copy, including front-of-pack messaging, romance copy, claims language, flavor/product descriptions, and communication hierarchy
Shape client-facing storytelling for creative concepts, pitch materials, case studies, credentials decks, and presentations
Partner with designers to ensure verbal and visual ideas work together as a cohesive brand expression
Adapt writing style across categories, audiences, and brand personalities
Edit and refine copy based on internal feedback, client direction, and strategic objectives
Collaboration & Creative Process:
Work closely with the Group Creative Director, Creative, and Account Teams to understand client needs, feedback, timelines, and deliverables

Requirements

7+ years of experience in a branding or advertising agency environment
Strong portfolio demonstrating brand writing, campaign thinking, packaging copy, messaging systems, and/or tone of voice development
Ability to think conceptually and strategically, not just write tactically
Strong understanding of how language and design work together
Experience writing for CPG, food and beverage, lifestyle, wellness, or consumer brands preferred
Comfortable developing work from early concept through final execution
Strong presentation, communication, and collaboration skills
Highly organized, detail-oriented, and able to manage multiple deadlines
Able to take feedback well and refine work quickly
Proficient with Mac OS; comfortable with usage of proven AI tools; familiarity with Google Workspace, Figma, and Adobe Creative Suite is a plus

Benefits

Flexible & Entrepreneurial Working Environment
Employee Events, Lunches, Outings, and More
Medical, Dental and Vision Insurance
Monthly employer contributions
Employee medical reimbursement program
Vacation Leave (increases with tenure) and Sick Leave
Major Federal Holidays
Two Week EOY Office Closure
Summer Fridays
Paid Parental Leave

Chase Design Group

3.5 Glassdoor

Chase Design Group is a creative agency dedicated to innovative brand-building. Founded in 1986 by creative director Margo Chase, we believe that effective design creates an emotional connection that transcends language and culture. In the growing global market, this human connection is crucial to the success of any brand. Our award-winning work for clients including P&G, PepsiCo, Nestlé, Mattel, and Target spans brand strategy, identity development, package design and retail environments. In each instance, we craft the best possible solution to the business challenge at hand.

Founded in 1986

South Pasadena, California, USA

88 employees (59 in marketing)

www.chasedesigngroup.com

1% recommend to a friend