Responsibilities

• Thought leadership and brand narrative. Develop and sustain the perspective Clarify takes to market through executive-bylined articles, market commentary, and research-backed points of view. Maintain a publishing calendar and hold its cadence.
• Campaign content. Produce landing page copy, email sequences, nurture track copy, ad copy, and blog content for every campaign.
• Sales enablement content. Build and maintain battlecards, case studies, one-pagers, white papers, and pitch narrative, and support regional vice presidents directly on prospecting materials.
• Brand story and messaging consistency. Carry the narrative across every external asset, working from positioning and messaging pillars set by the Head of Marketing.
• Social content and publishing. Own the social calendar, publishing, and executive social presence.
• Website copy. Own the words on the site and partner with the Director, Growth Marketing on structure, conversion paths, and SEO briefs.
• Creative direction. Provide direction for occasional freelance design, including briefs, quality control, and delivery management.
• Media partnership. Supply the substance the contract PR resource places with media, and support award and recognition submissions.

Requirements

• Four to six years in B2B content marketing, brand, or communications.
• A portfolio of published work carrying an executive or organizational voice. We will ask for three samples and a short written note on what you specifically contributed to each.
• Direct experience marketing in healthcare, health technology, or another regulated industry, with demonstrated understanding of the buyer and the compliance constraints.

Preferred

• Long-form healthcare content experience, including white papers, research-backed reports, or original analysis.
• Experience ghostwriting for an executive and sustaining a consistent voice over time.
• Sales enablement experience, particularly in a company where the field owns prospecting.
• Experience briefing and directing designers, and working knowledge of a marketing automation platform as a content contributor rather than an administrator.

Benefits

• Quality health insurance
• Traditional 401(k) plan
• Vision, dental, disability, and life insurance
• Flexible Spending Accounts
• Generous PTO
• Flexibility
• Monthly work-from-home stipend
• Remote friendly
• A collaborative workplace that will challenge you and celebrate your work
• A chance to learn with and from interesting and enthusiastic colleagues