Senior Associate Brand Manager, Eggo Innovation

Chicago, IL (On-site)

$101K/yr – $133K/yrSenior LevelFull time

Posted 3 days ago

Job Summary

Own and drive Eggo innovation and renovation from concept to launch, coordinating cross-functional teams, consumer insights, and performance reviews.

  • Lead end-to-end product development and Stage Gate process
  • Partner with Insights & Analytics to shape pipeline
  • Drive innovation reviews and portfolio management

Job Description

Responsibilities

  • Innovation & Renovation Leadership – Lead the development and execution of innovation and renovation initiatives across the Eggo portfolio, including flavor line extensions, licensed and seasonal limited-time offerings, and product improvement programs.
  • Product Development & Commercialization – Own the end-to-end product development process from concept through commercialization, leading projects through the Stage Gate process, developing winning packaging, and partnering with brand teams to deliver successful launch plans.
  • Cross-Functional Project Leadership – Lead and align cross-functional teams to ensure seamless execution of innovation initiatives, including facilitating weekly project reviews and managing monthly innovation planning processes.
  • Consumer-Led Innovation Pipeline – Partner with Insights & Analytics to identify consumer needs, generate new ideas, and develop and test concepts that strengthen Eggo's future innovation pipeline.
  • Innovation Performance & Business Reviews – Monitor innovation performance, provide actionable recommendations, and develop content and insights for business reviews and portfolio management discussions.

Requirements

  • Bachelor's degree in Marketing, Business, or a related field; MBA valued.
  • Marketing or related experience with a strong foundation in brand strategy, consumer insights, innovation, and product development.
  • Demonstrated leadership skills, including the ability to influence cross-functional teams, drive alignment, and achieve results without direct authority.
  • Strong analytical, strategic thinking, and problem-solving capabilities, with the ability to leverage market trends, consumer insights, and competitive dynamics to identify opportunities and make data-driven decisions.
  • Excellent organizational, communication, and prioritization skills, with the ability to manage multiple projects and competing priorities in a fast-paced environment.
  • Passion for innovation and the future of the breakfast category; experience supporting innovation initiatives or new product development preferred.

Benefits

  • Benefits include medical, dental, vision, life, accidental death & dismemberment insurance, employee assistance program, short-term disability coverage, and long-term disability insurance.
  • Also, voluntary income protection benefits such as supplemental life, accident as well as a 401(k) plan with company contributions is available.
  • Part-time employees may have access to benefits on a pro-rated basis.
  • See KellanovaTotalHealth.com for more information.
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Kellanova

At Kellanova, our vision is to be the world’s best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people.Powered by our strategy to Differentiate, Drive & Deliver, we are a leading company in global snacking, international cereal and noodles, and North America frozen foods, with iconic, world-class brands and strong underlying growth momentum and profitability.Our purpose is to create better days and a place at the table for everyone through our trusted foods brands. As part of this purpose, we are committed to advancing sustainable & equitable access to food by creating Better Days for 4 billion people by the end of 2030.

Founded in 2023
Chicago, Illinois, USA
7.8K employees (828 in marketing)

Salaries

Posted range

$101K/yr – $133K/yr

Taken straight from the job posting.

See all Kellanova salaries

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Senior Associate Brand Manager, Eggo Innovation

Kellanova · Chicago, IL · On-site