Responsibilities

• Manage day-to-day client communications, ensuring consistent alignment and proactive updates
• Execute strategic public relations campaigns for travel, hospitality and lifestyle clients
• Develop and maintain strong relationships with travel, lifestyle and luxury media, including editors, freelancers and influencers/content creators
• Pitch and secure meaningful media coverage across print, digital and broadcast outlets
• Draft and edit press materials including press releases, media pitches, fact sheets and briefing documents with a high level of polish
• Monitor industry trends, news cycle and media opportunities to inform client strategy
• Plan and execute press trips, media events and influencer collaborations
• Track and report on media coverage and campaign performance
• Manage project timelines, budgets and deliverables across multiple accounts simultaneously
• Supervise and mentor Account Coordinators and Account Executives, reviewing their work and supporting their development

Requirements

• 4-6 years of public relations experience, ideally within an agency setting
• Experience working with luxury travel, hospitality or lifestyle clients
• Strong media contacts across travel, lifestyle and consumer outlets
• Excellent writing, editing and communication skills
• Ability to manage multiple projects and deadlines simultaneously
• Highly organized with strong attention to detail
• Proactive, collaborative and solutions-oriented
• Experience managing junior team members
• Track record in creative ideation
• Bachelor’s degree in communications, public relations, marketing or related field

Preferred

• Familiarity with or experience supporting Asia-based clients, particularly within the travel, tourism or lifestyle sectors
• Understanding of (or curiosity about) Japanese culture and business etiquette
• An existing network within the luxury hospitality, travel and lifestyle space
• A sharp eye for cultural nuance and storytelling that resonates across different audiences
• Ability to navigate time zone differences and collaborate with global teams

Benefits

• Comprehensive benefits package designed to support life both in and out of the workplace, including medical, dental and vision insurance, as well as a variety of supplemental options like life, disability and pet insurance.
• 401(k) retirement plan
• generous PTO
• commuter benefits
• hybrid work schedule
• access to perks within Studio at Rockefeller Center, including exclusive merchant discounts, access to events (TODAY Concert Series, Tree Lighting), weekly programming and more
• team tastings, professional development and other thoughtful perks that bring joy to the workday and foster camaraderie across the agency