Responsibilities

• Serve as the primary day-to-day contact on assigned accounts and build real client trust
• Present plans, recommendations and results on client calls
• Flag scope and staffing issues to account leadership before they become problems
• Own the pitching calendar on your accounts: story angles, target outlets, and timing
• Personally pitch and secure top-tier national coverage. This is a hands-on role.
• Build, maintain, and quality control media and influencer databases
• Regularly identify new editor and freelancer contacts through tools like Qwoted and by subscribing to Substacks
• Write and distribute pitches, press releases, and media alerts, then follow up and monitor for coverage
• Own dedicated affiliate and ecommerce pitching
• Coordinate media interviews and desksides, and develop spokesperson briefing documents

Requirements

• Bachelor's degree in Marketing, Communications, or a related field
• 5+ years of agency experience in the consumer, lifestyle or CPG space
• Demonstrated experience as a day-to-day client lead, not solely a contributor
• Strong, current media relationships and a portfolio of top-tier placements you secured yourself
• Hands-on experience writing pitches and press materials that get picked up, not just reviewing someone else's
• Experience mentoring or managing junior staff
• Fluency with media databases and monitoring tools such as MuckRack, Cision or Qwoted
• Comfortable using AI tools day to day, with examples of how you've used them
• A real willingness to try new technologies and adopt new tools quickly
• Excellent written and verbal communication skills

Preferred

• affiliate platform experience (LTK, ShopMy, Impact) and experience in baby, parenting, toys or wellness categories

Benefits

• Unlimited PTO
• Paid time off between Christmas and New Year's
• Fabulous Fridays, the office closes at 3 pm!
• 401K with a 3% company match, after your initial 3 months
• Medical, dental, and vision coverage
• Medical and Dependent Care FSA
• Company-paid Life Insurance
• Company-paid Long Term Disability