Responsibilities

• 1:1 ABX Programs (Strategic Accounts) Own end-to-end strategy and execution of personalized programs for Superhuman’s most strategic named accounts (typically top 15-30 accounts)
• Partner with assigned AEs to develop bespoke account plans: research account priorities, map stakeholders, identify whitespace, and design tailored engagement plays
• Create hyper-personalized content and experiences — including custom landing pages, executive briefings, bespoke direct mail, and tailored event invitations.
• Orchestrate multi-channel touchpoints (email, LinkedIn, paid, events, gifting, executive outreach) in close coordination with the Sales team
• Track engagement signals at the account level and activate Sales at the right moments to advance pipeline
• 1:Few ABX Programs (Cluster & Segment Programs) Design and run cluster-based programs targeting cohorts of 10–100 accounts grouped by vertical, company size, use case, or buying stage
• Build repeatable playbooks that can be scaled across segments, including messaging frameworks, content maps, and channel sequences
• Collaborate with content and design to develop segment-specific assets (industry landing pages, vertical-specific case studies, tailored nurture sequences)
• Partner with SDRs and AEs to sequence outbound and inbound touchpoints for maximum account penetration
• Strategy & Planning Define and maintain the target account list in partnership with Sales leadership and RevOps, using firmographic, technographic, and intent data

Requirements

• 6-9 years of B2B marketing experience, with at least 4–5 years focused specifically on account-based marketing or ABX.
• Demonstrated experience owning 1:1 and 1:few ABX programs at a SaaS company, ideally in a high-growth or enterprise sales environment
• Proven track record of influencing pipeline and revenue through ABX programs — you can point to specific accounts won or accelerated as a result of your programs
• Experience working closely with enterprise sales teams; you are fluent in sales language and understand how deals move
• Familiarity with the ABM tech stack: tools such as 6sense, Demandbase, Terminus, Salesforce, HubSpot or Marketo, Outreach or Salesloft, and intent data platforms.
• Experience with website personalization platforms (e.g., Mutiny, Folloze, or similar) for building account-specific landing pages and web experiences
• Experience building ABX programs from the ground up (not just inheriting an existing motion)

Benefits

• Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
• Disability and life insurance options
• 401(k) and RRSP matching
• Paid parental leave
• 20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and flexible sick time
• Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
• Annual professional development budget and opportunities