PPC Account Manager
The I Do Society
USA (Remote)
AgencyFull-timeMid level
1 day ago
Search Marketing Manager (Remote, U.S.)
USA (Remote)
$110K/yr – $120K/yrSenior Level7+ years expFull time
Posted 4 months ago
Job Summary
Own and scale a high‑impact search program across Google Ads, Microsoft Ads, and S360 with multi‑million dollar budgets, data‑driven experiments, and cross‑functional delivery.
- Drive strategy, planning, and optimization across SEM channels and platforms.
- Lead experimentation roadmaps, bidding approaches, and automation to improve ROAS and efficiency.
- Partner with eCommerce, analytics, design, merchandising, and tech to deliver integrated results and communicate insights to leadership.
Job Description
Responsibilities
- Develop and execute the overall search marketing strategy aligned with business growth and performance objectives.
- Lead the planning, execution, and ongoing optimization of complex SEM programs across Google Ads, Microsoft Ads, Search Ads 360, and related platforms.
- Own performance across large, multi‑million‑dollar budgets, driving efficiency, scalable growth, and strong return on ad spend.
- Act as a strategic advisor to marketing leadership, providing perspective on search trends, investment opportunities, and potential risks.
- Leverage AI, automation, and platform innovations to enhance bidding, targeting, messaging, and operational efficiency.
- Analyze performance data to identify insights, trends, and opportunities that inform both near‑term optimizations and long‑term strategy.
- Translate complex data into clear, actionable insights and recommendations for senior stakeholders and cross‑functional partners.
- Define and lead experimentation and testing roadmaps that support continuous improvement across the SEM program.
- Establish and maintain best practices, processes, and documentation as the in‑house SEM subject matter expert.
- Partner cross‑functionally with eCommerce, brand, analytics, design, merchandising, and technology teams to deliver integrated initiatives.
Requirements
- 7–10 years of experience managing and scaling large, complex SEM programs with a proven track record of achieving performance goals.
- Deep expertise across Google Ads, Microsoft Ads, Search Ads 360, and related search platforms.
- Strong analytical acumen with fluency in tools such as Google Analytics, Tableau, Excel, and similar platforms.
- Demonstrated ability to set strategic direction while remaining hands‑on in execution and optimization.
- Experience leveraging AI, automation, and advanced bidding technologies to drive efficiency and performance in paid search.
- Exceptional problem‑solving skills with a data‑driven, results‑oriented mindset.
- Excellent communication and presentation skills, with the ability to translate complex insights for diverse stakeholders.
Benefits
- Comprehensive medical, dental, and vision coverage
- Company-paid life and disability insurance
- 401(k) with discretionary company match
- Paid time off and holidays
- Travel discounts and employee perks
- Employee Assistance Program (EAP)
- Professional development and learning opportunities
World Travel Holdings Inc
World Travel Holdings specializes in selling dream vacations to millions of customers and is one of the nation’s largest distributors of cruises. Our team is known for putting our customers first and delivering a remarkable experience with every interaction. Many of our employees refer to World Travel Holdings as a family and embrace our Core Values of Passion, Pride, Teamwork and Velocity. In fact, we have been named Achievers “50 Most Engaged Workplaces" since 2011.More than 80% of our employees work from home and we are consistently recognized as an industry leader in remote employment. That is why FlexJobs named us in its Top 100 Companies for Remote Jobs for three consecutive years.We are also privileged to have received prestigious awards and top honors from the largest cruise lines including Carnival, Royal Caribbean, Norwegian and Celebrity, just to name a few. Our status as a powerhouse in the travel industry has also been acknowledged by leading publications such as Travel Weekly’s Power List every year since 2007, and the Gold Travvy for Best Large Retail Agency by TravAllianceMedia. We have acquired these by the success we have had in owning and operating more than 17 brands like CruisesOnly, Cheap Cruises, LuxuryCruise.com, Vacation Outlet and Resort for a Day. The company markets and sells vacations on behalf of its more than 18 partner brands which are comprised of top leisure travel providers, including almost every U.S. airline, leading hotel brands and prominent corporations — Priceline, BJ’s, Delta Airlines, Marriott, Hilton Grand Vacation Club and more. We also operate Dream Vacations/CruiseOne, a top-rated travel agency franchise, and a villas division comprised of Villas of Distinction, VillaRental.com and Jamaica Villas by Linda Smith.Offices in Wakefield, Mass.; Ft. Lauderdale, Fla.; and Chorley, England.
Founded in 2005
Fort Lauderdale, Florida, USA
984 employees (75 in marketing)
Salaries
Posted range
$110K/yr – $120K/yr
Taken straight from the job posting.
Links
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