Responsibilities

• developing product positioning and messaging
• creating sales and marketing collateral
• coordinating product launches
• supporting sales enablement
• identifying opportunities to strengthen portfolio performance
• understand customer needs, competitive dynamics, market trends, and the commercial print landscape, with the ability to translate technical capabilities into clear, differentiated customer benefits
• collaborating closely with Management, Sales, Channel Marketing, Communications, Training, and other cross-functional teams, as well as external agency and creative partners
• help ensure consistent product messaging across customer touchpoints
• equip sales teams and distribution partners with the knowledge, content, and tools needed to effectively position as imagePRESS as the long term industry leader
• Product Lifecycle & Strategy Execution: Help execute end-to-end product strategy plans for the color imagePRESS line throughout its lifecycle

Requirements

• Bachelor's degree in business, Marketing, Communications, or a related field or equivalent experience required, plus 3 to 5 years of related experience
• 2 to 5 years of experience in product marketing, brand execution, or solution management
• Strong technical comprehension or aptitude with an eagerness to learn professional digital press technology (production print experience preferred but not strictly required)
• Proactive, self-starter mentality with demonstrated ability to manage projects independently
• Creative mindset with excellent written, verbal, and interpersonal communication skills
• High level of dependability, organizational skills, and attention to detail when delivering on key milestones
• Tech-savvy with strong presentation building skills
• Will require travel for industry events and/or sales support

Benefits

• - competitive compensation and benefits.
• - Employee referral bonus
• - Employee discounts
• - “Dress for Your Day” attire program (casual is welcome, based on your job function)
• - Volunteer opportunities to give back to our local community
• - Swag! A Canon welcome kit and official merch you can’t get anywhere else
• - Canon U.S.A., Inc. offers a competitive compensation package including medical, dental, vision, 401(k) Savings Plan, discretionary profit sharing, discretionary success sharing, educational assistance, recognition programs, vacation, and much more.