Principal Product Marketing Manager, Competitive Intelligence

San Francisco, CA (Hybrid)

$275K/yr – $290K/yrSenior LevelFull time

Posted 6 weeks ago

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Job Summary

Own and operationalize competitive intelligence to shape messaging, enablement, and sales playbooks in a fast moving devtool/AI coding context.

  • Competitive intelligence: build and run data driven strategies that power sales playbooks and messaging.
  • Enablement and collaboration: provide tactical responses, updates, and training across sales, marketing, product, and engineering.
  • Win/Loss and market monitoring: track developments, advise on strategy shifts, and surface customer proof points for product decisions.

Job Description

Responsibilities

  • Support the Product marketing and Sales leaders in building and implementing an effective competitive intelligence program, including data-driven competitive strategies and actionable sales playbooks.
  • Conduct technical deep dive, hands-on comparisons, and benchmarking, develop competitive messaging and positioning to support sales and marketing teams.
  • Equip our fast growing sales and GTM teams with winning tactical responses, deals support, and timely updates and training.
  • Build competitive marketing and enablement assets such as battle-cards, competitor bulletins, customer facing materials, and positioning slides to highlight CodeRabbit's differentiation.
  • Track, analyze, and communicate competitive developments, providing timely responses to market changes.
  • Collaborate with marketing, product management, engineering, and sales to craft competitive positioning strategies.
  • Drive the Win/Loss program, analyzing data to advise sales strategies and product decisions, validate our competitive messaging and identify customer proof points.
  • Participate in industry events to monitor trends and advise on competitive shifts.

Requirements

  • Strong technical and analytical background to proactively identify market shifts, build competitive strategies.
  • Operate as an AI-native professional, effectively embedding AI tools into your daily workflow to accelerate research, asset creation, and data analysis.
  • Ability to synthesize complex technical information and distill key insights for various stakeholders. Experience translating technical features into compelling business value for diverse audiences.
  • Excellent communication skills—verbal, written, and visual—to share competitive insights and strategies effectively.
  • Proven success in roles such as sales engineering, technical marketing, or competitive analysis, preferably within the devtool and AI coding ecosystem.
  • Ability to build relationships and work optimally with teams across the company, including sales, marketing, engineering, product, and leadership.
  • A technical degree in computer science, engineering, or equivalent experience is required.

Benefits

  • Equity and benefits
CodeRabbit logo

CodeRabbit

CodeRabbit is an innovative, AI-driven platform that transforms the way code reviews are done. It delivers context-aware, human-like reviews, improving code quality, reducing the time and effort required for thorough manual code reviews, and enabling teams to ship software faster. Trusted by over a thousand organizations, including The Economist, Life360, ConsumerAffairs, Hasura, and many more, to improve their code review workflow.CodeRabbit is SOC 2 Type 2, GDPR certified, and doesn't train on customer's proprietary code.

Founded in 2023
San Francisco, California, USA
114 employees (12 in marketing)

Traffic Signals

Monthly Visitors
524.4K
Monthly Google Ads Budget
$103.8K
Traffic Source Mix
Search
46.5%
Direct
40.7%
Referral
7.5%
Social
4%
Paid
1.1%

Headcount Trend

Current headcount: ~116

Marketing Team

Marketing Team Size
7 (6% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$87.6M
Last Raise
$60M
Series B, 6 months ago

Funding History

  • Sep 2025
    Series B • $60M
  • Jun 2025
    Undisclosed
  • Jan 2025
    Convertible Note • $8M

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