PR & Marketing Manager

Gwinnett County, GA (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own and coordinate a public relations and communications shop: people leadership, team collaboration with designers and video producers, and end-to-end content and media outreach for social, newsletters, and events.

  • Leadership and people management: prioritize work, evaluate performance, train staff, enforce policies, and hire/discipline as needed.
  • Content and media execution: research and write social content, marketing materials, speeches, websites, video scripts, and press materials; support media relations and on-camera interviews; manage branding voice.
  • Outreach and events: coordinate special projects/events, adopt new tools, expand audience reach, and oversee newsletters and distribution.

Job Description

Responsibilities

  • Serve as a working manager to include prioritizing and assigning work; conducting performance evaluations; ensuring staff are trained; ensuring that employees follow policies and procedures; maintaining a healthy and safe working environment; and making hiring, termination, and disciplinary recommendation.
  • Collaborate with a team of graphic and web designers, video producers, and other public relations professionals to ensure understanding of communications needs and requirements
  • Research, write, and prepare content for social media pages, presentations, marketing materials, speeches, websites, newsletters, video scripts, and correspondence
  • Assist with media relations, including developing news releases, facilitating information requests, and conducting on-camera interviews
  • Coordinate special projects and special events
  • Keep a pulse on new communication tools/tactics and seek new opportunities to reach target audiences
  • Create content for ongoing email newsletters and maintain distribution lists
  • Manage and maintain branding and voice across platforms
  • Public Speaking Duties: Rotate as designated reader during the Board of Commissioners public meetings
  • Public Speaking Duties: Explain job duties to youth and adults during outreach programming

Requirements

  • Bachelor's degree in public relations, marketing, communications, journalism, or a related field AND 5 years of experience
  • An equivalent combination of education and experience sufficient to successfully perform the essential duties of the job such as those listed above will also be considered.
  • 2 years of management/supervisory experience
  • Writing samples
  • You must attach to this application your three best original writing samples that demonstrate public relations or marketing writing. Samples can include but are not limited to feature stories, articles published in print or online, news releases, events or video scripts, social media posts, or ad copy.

Preferred

  • Bi-lingual and able to read, write and speak Spanish proficiently
  • Strong writer with experience in proofreading, editing, and following AP style
  • Public relations agency experience
  • Experience in on-camera reporting and developing scripts for video
  • Experience developing content for digital media and measuring digital media tools for their effectiveness

Benefits

  • Exceptional benefits, including health coverage, a robust wellness program (Spouses can participate, too!), onsite employee wellness center, longevity pay, tuition reimbursement, and more. The value of Gwinnett County benefits can be up to 49 percent of an individual’s total compensation.
  • Gwinnett County is an Equal Opportunity Employer. For more information regarding our hiring process, please click the links below:
  • Gwinnett County is committed to creating a diverse workforce.
  • World-class community
  • Careers with impact
Gwinnett County Government logo

Gwinnett County Government

3.7 Glassdoor

Welcome to Gwinnett County — one of America's fastest-growing counties for the past 20 years. Our dynamic and exciting county combines the best of big-city living with the comforts of the suburbs. The county's population in 2000 was about 588,448 and we’ve only continued to grow since then, with more than a million residents now calling our county home.Gwinnett has many advantages, beginning with its location and road system. The county is just 45 minutes from Hartsfield-Jackson Atlanta International Airport and 30 minutes from downtown Atlanta. Thanks to this location, 80 percent of the U.S. population is within a two-hour flight. Georgia Highway 316 has been extended to Athens, reducing travel time to the University of Georgia to 25 minutes. Gwinnett's infrastructure includes more than 2,750 miles of roadways to provide excellent mobility for our residents.The County Administrator and County Attorney are appointed by the Board of Commissioners and serve at its pleasure. To implement the Board's policy directives, the County Administrator uses a management team consisting of members of his immediate staff and 15 department directors. The 15 departments that make up the executive side are Police Services, Fire and Emergency Services, Corrections, Child Advocacy and Juvenile Services, Communications, Support Services, Financial Services, Community Services, Human Resources, Information Technology Services, Law, Parks and Recreation, Planning and Development, Water Resources, and Transportation. Each department is run by a director who is charged with managing operations efficiently and effectively.In addition to the executive side of County government, certain services are provided through Constitutional officers and independent elected officials. These external offices are created by the Georgia Constitution or through state law. In Gwinnett, they include the Sheriff, Tax Commissioner, District Attorney, Probate Court Judge, and Chief Magistrate.

Lawrenceville, Georgia, USA
4K employees (135 in marketing)
72% recommend to a friend
77% CEO approval

Traffic Signals

Monthly Visitors
666.8K
Monthly Google Ads Budget
$42.4K
Traffic Source Mix
Search
41.5%
Direct
53.2%
Referral
3.7%
Social
1%
Paid
0.5%

Headcount Trend

Current headcount: ~4K

Marketing Team

Marketing Team Size
105 (3% of company)
Median Career Experience
12 years
Median Tenure
4.1 years

Recent News