Performance Creative Strategist / Graphic, Video & AI Designer
USA (Remote)
Posted 13 hrs ago
Job Summary
Own the end-to-end performance creative process for multiple products, from ideation to testing and scaling, and lead a creative pod in collaboration with media buyers to convert data into winning ads.
- Own weekly creative angles for up to 4–8 products and generate 10–20+ new concepts weekly.
- Collaborate with media buyers to analyze what works and translate insights into high-converting briefs and formats.
- Leverage customer research, competitive intel, and AI tools to accelerate output while preserving strategic rigor.
Job Description
Responsibilities
- Building weekly creative angles for up to 4–8 products
- Developing 10–20+ new creative concepts/angles per week
- Researching competitor ads, reviews, Reddit, TikTok, YouTube, and customer psychology
- Creating high-converting static and video ad briefs
- Creating concepts for advertorials, listicles, PDPs, and ad VSLs
- Matching creative angles to the correct landing page and offer
- Working directly with media buyers to analyze what is working
- Briefing video editors and other creative resources
- Iterating winning concepts into new hooks, formats, angles, and page concepts
- Identifying weak ideas and killing them quickly when the data says to
Requirements
- You must already have a portfolio of performance creative work.
- Experience in DTC supplements, health, wellness, beauty, nutra, or a similar direct-response category
- Experience with concepts that have spent $100K+/month or more
- A track record of creating ads that drove actual paid acquisition — not just attractive content
- A strong understanding of Meta buying and how creative impacts scaling
- The ability to manage a creative pod without constant founder hand-holding
- Experience turning customer research, reviews, competitor ads, and offer insights into winning ad concepts
- Strong copywriting instincts
- Excellent visual design skills
- A very good grasp of AI creative and research tools
Preferred
- Experience in DTC supplements, health, wellness, beauty, nutra, or a similar direct-response category
- Experience with concepts that have spent $100K+/month or more
- A track record of creating ads that drove actual paid acquisition — not just attractive content
- A strong understanding of Meta buying and how creative impacts scaling
- The ability to manage a creative pod without constant founder hand-holding
- Experience turning customer research, reviews, competitor ads, and offer insights into winning ad concepts
- Strong copywriting instincts
- Excellent visual design skills
- A very good grasp of AI creative and research tools
- The ability to think strategically rather than simply execute assignments
At Direct Meds LLC, we bridge the gap between customers and affordable, convenient telemedicine prescriptions. Our streamlined platform offers access to a robust network of board-certified doctors and a dedicated nursing layer, providing personalized support to help you achieve your health goals.Whether you're seeking solutions for weight loss with GLP-1 medications or other prescription needs, we make the process simple and accessible. Complete a quick medical questionnaire, receive approval from our healthcare team, and have your prescriptions shipped directly to your door—all without the need for insurance.We are committed to providing safe, reliable, and affordable care that empowers our customers to take control of their health. Join the growing community of satisfied users transforming their lives through our seamless and supportive telemedicine services.
Salaries
Posted range
$60K/yr – $84K/yr
Taken straight from the job posting.
