Responsibilities

• Manage and grow social media presence across platforms including Facebook, Instagram, LinkedIn, TikTok, and other relevant channels for multiple clients
• Plan, create, schedule, and publish content using Metricool , our primary social media management and analytics platform
• Use AI tools such as ChatGPT, Claude, and other platforms to assist with content creation, research, caption writing, campaign ideation, and workflow efficiency
• Monitor social media performance and analytics and translate the data into actionable recommendations
• Engage with audiences, respond to comments, and maintain a consistent brand voice across client accounts
• Assist with ongoing website management and routine website updates
• Create, edit, and maintain website pages
• Build and update service pages, promotional pages, campaign pages, and other client website content
• Create and maintain landing pages for paid advertising campaigns
• Coordinate landing pages with Google Ads, Meta Ads, social media campaigns, promotions, and other marketing initiatives

Requirements

• Hands-on experience managing social media for businesses, organizations, or brands
• Experience with Metricool for scheduling, publishing, and reporting, or demonstrated proficiency with a comparable platform and the ability to learn Metricool quickly
• Active and confident use of AI tools as part of your daily content and marketing workflow
• Strong writing and communication skills with the ability to adapt tone and voice across different brands and industries
• Ability to read and act on social media analytics, not simply pull reports
• Basic understanding of websites, landing pages, digital advertising, and how they connect with social media campaigns
• Comfortable working with websites and learning page-building and content-management tools
• Strong organizational skills and the ability to manage multiple client accounts, projects, campaigns, and deadlines simultaneously
• Creativity, attention to detail, and the ability to take ownership of assignments
• Ability to work both independently and collaboratively

Preferred

• Experience managing social media or websites for multiple businesses or clients is a plus
• Agency experience is a plus
• Experience with WordPress or other content management systems is a plus, but not required
• Bachelor's degree in Marketing, Communications, Digital Media, or a related field preferred