Paid Social Planner - LinkedIn (B2B) at Realm | Boston, MA | $55K/yr – $75K/yr

Realm

Paid Social Planner - LinkedIn (B2B)

Boston, MA (Hybrid)

$55K/yr – $75K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive end-to-end paid social campaigns for B2B clients with hands-on optimization and cross-team collaboration.

Must-have: 3–5 years of paid social in self-serve roles with LinkedIn experience.
Standout: Deep knowledge of paid social platforms and hands-on planning, execution, and reporting.
Standout: Strong collaboration and ability to translate client briefs into actionable tactics.

Job Description

Responsibilities

Plan, activate, manage and optimize data-driven campaigns
Manage clients' paid social efforts, from planning to implementation and reporting
Digest client briefing to understand goals and translate into a paid social strategy and tactical recommendation
Manage all campaigns in-platform with hands-on-keyboard
Manage campaign pacing to ensure appropriate spend in-line with campaign budgets
Stay up to date on new ad products and technology advancements
Demonstrate deep knowledge of paid social platforms and their capabilities to apply to client campaigns
Utilize tools for planning and forecasting within the platforms to inform budgets, bid strategies, and target audiences
Work closely with extended media team to understand role of paid social within larger media campaigns
Handle all paid social reporting, including in-platform metrics, insights and go-forward recommendations

Requirements

B2B Marketing experience
3-5 years of paid social experience working in a self-service capacity
Experience with LinkedIn a must
Strong collaboration and teamwork skills
Emphasis on attention to detail and time-management skills
Excellent verbal and communication skills
Positive attitude and ability to work independently and as part of a team

Realm

2.8 Glassdoor

Realm empowers homeowners with guidance to unlock their home's full potential. Through advanced technology, we make renovating and building worry-free with expert advice, vetted contractors, and customized plans. From major renovations and ADUs to new builds and rebuilding after wildfires, we simplify every step, ensuring homeowners confidently transform their homes. Founded in New York City in December of 2019, Realm is backed by top investors including: GGV Capital, Atreides Management, Primary Venture Partners, Lerer Hippeau and Liberty Mutual. We've powered over 900m of renovations and helped thousands of homeowners make smarter home decisions.

Founded in 2019

Culver City, California, USA

108 employees (9 in marketing)

realmhome.com

35% recommend to a friend