Paid Media Manager at eight&four | London, UK

eight&four

Paid Media Manager

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own cross-channel social and paid media initiatives to drive real business outcomes through connected, full-funnel planning, measurement, and innovation.

Growth Leadership: align paid, owned, and earned efforts across client teams for measurable impact.
Measurement & Optimization: define KPIs, attribution, dashboards, and testing programs to prove value.
Innovation & Thought Leadership: push modern advertising techniques and cross-channel best practices across major social platforms.

Job Description

Responsibilities

Create social and search approaches across teams that feel connected, not silo'd, that contain full funnel planning and ladder up to real business impact.
Collaborate with key teams such as the Account Management teams through owned / organic social, and via Growth and New Business working on proposals.
Drive performance across all accounts, inspiring teams, supporting with reporting insight and training sessions.
Setting KPIs in conjunction with teams across paid to ladder up to real business impact.
Showcase fresh paid approaches and measurement tactics, across all clients, working with external teams understand context / challenges.
Testing and innovation - A/B testing, alphas/betas, creative experimentation.
Bring thought leadership and solutions for modern advertising techniques and landscape changes across social.

Requirements

Solid Paid Social Experience
Paid Search experience > PMAX, Google Ads, GM360
Experience with tracking set-ups, UTMs, dashboard maintenance and analytics tools - GA4, Adobe Analytics, etc
In-depth experience with paid social ads managers within Meta, TikTok, LinkedIn, Reddit, Pinterest
Experience with measurement frameworks, attribution and experience with driving results across paid, owned, earned.
Experience with both B2B, B2C and global clients.

Preferred

Bonus: tool stack for broader social understanding > Sprout, Meltwater, Supermetrics, RivalIQ

Benefits

Named in Campaign Magazine's Best Places to Work 8 years running
Remote working predominantly - 2 days in the office per week
Private Healthcare & Life Insurance
25 Days+ Holiday
Annual Team Mini break in the UK or abroad
Regular Socials
Open, Engaging & Inspirational Culture

eight&four

A full service social & content agency fuelled by talent & tech, navigating the complex world of digital communications for 16 years. Our mission is to reach social & content maturity to build power for brands, embracing technological opportunities. Based in London, we work globally with B2C and B2B brands. We have an excellent benefits package and a culture built on high standards, mutual support and loving what we do. To prove it, we've been named in Campaign’s Best Places to Work 6 years running.

Founded in 2008

London, England, GBR

74 employees (46 in marketing)

www.eightandfour.com