Responsibilities

• Manage and optimize high-spend campaigns across Meta, Google & TikTok
• Launch ad creatives across Meta, Google, & TikTok
• Update and maintain critical Google Sheets (spend tracking, performance dashboards, scaling models)
• Identify ads and angles that are starting to work
• Rapidly scale winning creatives across new states and markets
• Spot patterns like: "This is working here → launch in here, here, and there." "This angle is hitting on Meta → let’s test it on YouTube or TikTok" "This angle is doing really well right now, let’s make into these formats" "This state specific ad is working really well, let’s make for the rest of the geos" "We don’t have enough image ads or UGC ads, creative team let’s get more going"

Requirements

• You’ve managed $1M+ per month in ad spend
• You can spot a winning ad early and know exactly where to scale it
• You live and breath media buying AKA LOVE THE GAME
• Someone who loves looking at the data, spotting patterns, and scaling winning ads
• You’re obsessed with innovating and bringing new ideas to the company
• You fully understand creative diversity and how it impacts performance
• You think in angles, patterns, and distribution, not just campaigns
• You’re obsessed with performance and getting better every week
• You want exposure to massive budgets, elite creatives, and real decision-making
• You want your income to scale with your impact