Responsibilities

• Develop proposals, presentations, media recommendations, and projected outcomes for prospective clients based on goals, audiences, budgets, and marketing objectives.
• Build media plans and schedules for existing clients; develop and execute social campaigns and boosted posts across relevant platforms.
• Manage campaign timelines, budgets, targeting, placements, messaging, creative requirements, and deliverables.
• Coordinate research and creative assets with internal teams, and create supporting campaign materials when needed.
• Partner with agency leadership to manage digital media vendors, including requirements, timelines, deliverables, performance expectations, recommendations, and optimizations.
• Monitor delivery, spending, engagement, and key performance indicators across social and digital campaigns.
• Improve performance by adjusting targeting, creative, budgets, placements, messaging, and other campaign variables directly or through vendors.
• Analyze results and prepare clear reports that identify trends, challenges, opportunities, and actionable recommendations.
• Present campaign performance and future strategy to clients and leadership, with a focus on engagement, efficiency, and return on ad spend.
• Serve as the primary coordination point for campaign strategy, execution, reporting, and issue resolution.

Requirements

• Relevant experience in advertising, marketing, media planning, digital marketing, client services, or a related field.
• Working knowledge of social, digital, and traditional advertising, including media schedules, campaign assets, analytics, presentations, and performance reports.
• Strong analytical, organizational, communication, and project-management skills, with the ability to manage multiple clients, resources, budgets, and deadlines.
• Proficiency with advertising platforms, analytics tools, presentation software, and reporting systems.

Benefits

• 401(k)
• Health insurance
• Paid time off