Media Relations Manager

District of Columbia, USA (Hybrid)

$75K/yr – $100K/yrManager8+ years expFull time

Posted 2 months ago

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Job Summary

Own NA media relations and strategic comms for ONE, shaping policy-facing narratives, sustaining Tier-1/2 coverage, and coordinating cross-region advocacy while guiding crisis, reputational risk, and content programs.

  • Lead media outreach and relationships to secure coverage of ONE’s priorities across US/Canada print, broadcast, and online outlets.
  • Collaborate with North America teams to craft narratives for campaigns, government relations, and policy activities, and support staff with timely media content and strategy.
  • Protect and enhance ONE’s reputation through proactive risk management, messaging governance, and a global communications network.

Job Description

Responsibilities

  • Serve as one of the primary media liaisons for ONE in the United States and Canada.
  • Build and maintain positive working relationships with elite media, reporters, and partners; pitch coverage of ONE, our narratives and priorities to North American print, broadcast, and online media outlets.
  • Secure media coverage for ONE’s issues in outlets with a primary emphasis on Tier 1 and 2 media in the US and Canada.
  • Supporting ONE staff around key milestones and events.
  • Monitor news and industry associations for trends, best practices, and emerging issues to inform organizational strategy to respond, capitalize or generate own content. Ensuring ONE staff have access to media content as well as mentions, maintaining an internal database of outlets and access accounts.
  • Produce and review media relations products, and assist with full spectrum communications products, including: press releases, op-eds, opportunities to profile NA leadership, website content, video and website content, and other messaging materials.
  • Assist in developing and executing social media strategies on ONE in America and ONE in Canada market channels.
  • Collaborate with the North America teams to execute ONE’s North America strategy as set by the Executive Director and North America Leadership Team. Craft narratives and support for campaigns, government relations, and policy activities.
  • Advise on communications and media strategies for the North America Advocacy team, contributing to the formation and execution of political and policy strategies.
  • Promote, enhance, and protect ONE’s reputation in North America, overseeing strategies to reinforce and defend ONE’s credibility and strengthen ONE’s global brand and position as an advocacy organization.
  • Contribute the global communications community of practice. Share best practices, strategies, messaging, and products to ensure ONE’s positions are communicated and integrated effectively across departments and regions.
  • Other duties as assigned by the Director of Communications, North America.

Requirements

  • Bachelor’s degree in communications, public relations, journalism, marketing, or a related A master’s degree is preferred but not required.
  • 8+ years of experience in media, public relations, or journalism, plus 3+ years’ experience managing a team or in a project-lead capacity.
  • Proven ability to leverage media relations in order to deliver policy change.
  • Established network of relationships with key journalists and media, including but not limited to the Associated Press, Reuters, and other Tier 1 outlets.
  • Ability to synthesize complicated policy issues into digestible products.
  • Experience with both elite and popular media, as well as specialist and non-specialist audiences.
  • Excellent track record of developing and delivering effective media strategies.
  • Significant experience speaking on the record.
  • Significant experience of risk and reputation management, and crisis communications.
  • A thorough understanding of the evolving media landscape and the requirements of different kinds of modern media.
  • Significant experience working with the political media in North America.
  • A strong understanding of the links between policy, advocacy, campaigning, and media work.
  • Excellent written and verbal English communication skills, fluency in French is an asset.
  • Excellent time management, forward-planning, and prioritization skills.
  • Proven ability to work effectively in a team environment and strong interpersonal skills.
  • Advanced leadership skills, critical thinking and problem solving.
  • High proficiency in Microsoft Office and Google Suite.
  • Ability to live and work in the United States, and legal authority to travel to Canada, is required.

Preferred

    Benefits

    • Medical, Dental, and Vision Insurance: Coverage to keep you and your family healthy.
    • 401(k) with Match: Save for retirement with company contributions.
    • Flexible Spending Account (FSA): Tax-advantaged savings for eligible expenses.
    • Wellness Benefit: Support for your overall well-being.
    • Commuter Benefit: Assistance with commuting costs.
    • Life Insurance: Financial protection for you and your loved ones.
    The ONE Campaign logo

    The ONE Campaign

    ONE is a global nonpartisan organization fighting for a more just world by demanding the investments needed to create economic opportunities and healthier lives in Africa. Because none of us are equal until all of us are equal. We deploy trusted and dynamic advocacy that leverages hard-hitting data, credible grassroots activism, creative political engagement, and strategic partnerships. We use all this to influence decision-makers to take action. All ONE vacancies are listed on ONE.org/jobs and applications are only accepted via our website. ONE does not charge a fee at any stage of the recruitment process.

    Founded in 2005
    Washington, District of Columbia, USA
    443 employees (42 in marketing)

    Traffic Signals

    Monthly Visitors
    151.7K
    Monthly Google Ads Budget
    $66.3K
    Traffic Source Mix
    Search
    46.7%
    Direct
    43.3%
    Referral
    6.3%
    Social
    2.6%
    Paid
    0.9%

    Headcount Trend

    Current headcount: ~443

    Marketing Team

    Marketing Team Size
    42 (9% of company)

    Recent News