Responsibilities

• Oversee the progress of all projects, including Go-To-Markets documents, Comms Frameworks, Consumer Journeys, Media Landscapes, etc and assist the team to make sure deadlines are met, and ensure high-quality output
• Demonstrate an intimate understanding of how consumers interact with channels and technology
• Monitor and ensure that communication plans are steeped in consumer insight and deliver accelerated client growth through collaboration with the business intelligence team
• Maintain an in-depth knowledge of the client's business and competitive landscape
• Develop strong internal and external partner relationships
• Understands clients’ marketing objectives and develops a proactive approach to providing strategic media recommendations to deliver against outlined objectives
• Effectively write, discuss, and present persuasive media plans/recommendations to clients and agency personnel
• Strong ability to interpret campaign metrics and analytics, and turn insights into actionable optimizations
• Participates in decision-making and problem-solving communication. Accountable for providing feedback to Sr. staff regarding guidance, support, and solutions.
• Provide management to any direct reports and junior team members with the objective of developing their professionalism and media expertise.
• Demonstrates thorough understanding and application of all media planning tools, including (but not limited to) ComScore, Kantar, MediaTools, MRI, Nielsen Media Impact (NMI), and Prisma/MediaOcean.
• Remains current on industry trends
• Maintains collaborative and professional interpersonal relationships across all levels of the organization, with the Media team, and with the Account Leadership teams
• Achieves visibility and credibility within the agency, clients, and media vendors.

Requirements

• Bachelor’s degree or higher in marketing, advertising, business, marketing, or equivalent
• 5+ years in media planning strategy experience within an agency setting preferred
• Excellent verbal, interpersonal, and written communication skills
• Strong mathematical and analytical abilities
• Professional, positive, and team-player attitude
• Committed to continuous learning and staying ahead of industry trends
• Strong, process-oriented individual with organization and time-management skills as well as an aptitude for accuracy & detail
• Demonstrates thorough understanding of media – from industry standards to marketplace and media planning tools, including but not limited to ComScore, Kantar, MediaTools, MRI, Nielsen Media Impact (NMI)
• Proficiency with PC/MS applications with strong capabilities with Excel and Powerpoint

Benefits

• Four-Month Paid Parental Leave - Because family comes first, and we honor the communities and legacies we build at home and at work.
• Company-Wide Holiday Break - We close the last week of December, fully paid, because rest fuels creativity and sustained brilliance.
• Comprehensive Benefits Package - Medical, dental, vision, and more, so you can care for yourself with confidence and clarity.
• Employee Assistance Program (EAP) - Confidential mental health and personal support at no cost, because well-being is essential to doing great work.