Media Investment Strategist (Traditional Media Buyer) at True Media | Dallas, TX

Media Investment Strategist (Traditional Media Buyer)

Dallas, TX (Hybrid)

Salary Not AvailableMid Level2+ years expFull time

Posted 4 months ago

Job Summary

Build and own tactical traditional media execution, shaping plans, negotiating rates, and applying measurement insights to drive client goals across TV, radio, print, OOH and related digital channels.

Media Delivery Ownership: Plan, purchase, and execute traditional media and related digital video/audio to meet client objectives.
Vendor Relationships & Negotiation: Secure favorable rates and added value while maintaining partnerships with vendors.
Measurement & Optimization: Apply integrated measurement frameworks to evaluate campaigns and refine tactics for impact.

Job Description

Media Delivery Ownership: Plan, purchase, and execute traditional media and related digital video/audio to meet client objectives.
Vendor Relationships & Negotiation: Secure favorable rates and added value while maintaining partnerships with vendors.
Measurement & Optimization: Apply integrated measurement frameworks to evaluate campaigns and refine tactics for impact.

True Media

True Media is an independent media agency helping leading and emerging brands across North America build stronger connections with customers. True works closely with clients and creative agencies to apply deep media expertise and genuine human perspective to find what's true and elevate brands across all digital, traditional, social and performance media channels.

Founded in 2005

Columbia, Missouri, USA

186 employees (70 in marketing)

www.truemediaservices.com