Media Buyer - Paid Acquisition (Meta & TikTok)

Beverly Hills, CA (On-site)

$100K/yr – $150K/yrSenior Level5+ years expFull time

Posted 2 weeks ago

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Job Summary

Own paid acquisition across Meta and TikTok with a hands-on, performance-driven focus, driving profitable scale and clear CPA/ROAS targets in a fast-paced DTC environment.

Own paid acquisition across Meta and TikTok to scale profitable spend.
Lead performance reporting and optimization loops, collaborating with creative teams.

Job Description

Responsibilities

You own paid acquisition. Meta and TikTok are your engines, and your job is to scale spend profitably in a vertical most media buyers can't run at all.
This is a hands-on performance marketing seat — direct response, not brand — and it starts as a solo executor role with room to build a team as spend grows.
Clear accountability for CPA / ROAS / CAC targets on meaningful monthly ad spend.
Deep fluency in Meta Ads Manager — campaign structure, bidding strategy, audience building, placement optimization.
Strong analytical foundation — you read performance data daily and turn it into clear next actions off numbers, not vibes.
AI-fluent — you use AI in your daily workflow for creative, copy, analysis, and automation.
Experience briefing creative teams to keep ad content fresh and high-performing.
Comfort on-site in a fast-paced, hands-on environment where priorities shift quickly.

Requirements

5+ years hands-on managing Meta (Facebook & Instagram) ad campaigns, in eCommerce or DTC.
Proven experience scaling paid spend in a restricted or high-scrutiny vertical — supplements, nutra, peptides, CBD, gambling, or similar.
Clear accountability for CPA / ROAS / CAC targets on meaningful monthly ad spend.
Deep fluency in Meta Ads Manager — campaign structure, bidding strategy, audience building, placement optimization.
Strong analytical foundation — you read performance data daily and turn it into clear next actions off numbers, not vibes.
AI-fluent — you use AI in your daily workflow for creative, copy, analysis, and automation.
Experience briefing creative teams to keep ad content fresh and high-performing.
Comfort on-site in a fast-paced, hands-on environment where priorities shift quickly.