Marketing & Web Content Coordinator 1 - Padel Warehouse - Alpharetta, GA

Alpharetta, GA (On-site)

$20/hr – $24/hrEntry LevelFull time

Posted 1 day ago

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Job Summary

Own marketing content and web storytelling while coordinating cross-functional campaigns across email, web, social, and print; manage assets, calendars, and project tracking; lead monthly meetings and optimize content to reflect brand voice and SEO.

  • Own marketing calendar and asset management
  • Drive cross-functional campaigns with Buying, Graphics, Programming
  • Ensure content meets brand, SEO, and usability standards

Job Description

Responsibilities

  • Marketing: Assist in the planning and development of marketing strategies aimed at increasing customer engagement, brand awareness, and conversion rates; Ensure consistency of brand messaging, voice, and visual identity across all marketing channels, including digital and print; Collaborate on the execution of brand marketing initiatives, including seasonal campaigns, product launches, and promotional events; Gather and organize vendor assets (e.g., images, copy, product specs) and distribute them to relevant departments for use in marketing materials; Support the facilitation and implementation of marketing strategies across multiple platforms, such as email, web, social media, and print; Work cross-functionally with Buying, Graphics, Programming, and other departments to maintain a marketing calendar, identify key products, and coordinate promotional efforts; Input and format marketing projects into project management software; ensure all details, deadlines, and dependencies are accurately documented; Monitor project progress by tracking tasks, following up with teams, and ensuring timely communication with Graphics and Programming; Schedule, coordinate, and lead monthly marketing meetings, including preparation of agendas, recaps, and key takeaways; Manage the creation and scheduling of mailers and oversee updates to the homepage or front page content to reflect current marketing priorities; Assist with administrative tasks as needed, including compiling reports, tracking campaign performance, and supporting general marketing operations.
  • Web Content: Write original product descriptions that clearly and accurately communicate key features and benefits, align with brand voice and content guidelines, and reflect customer needs and expectations; Accurately obtain, research, and document technical product details, including measurements and specifications, ensuring consistency and clarity; Assist in creating and editing engaging website articles and written content that support the web content strategy, increase traffic, and enhance brand visibility; Support website merchandising by organizing products within category and portal page structures, maintaining accurate listings, updating images, and ensuring an optimal online presentation; Maintain ongoing product information, including categories, images, and display details, ensuring alignment with brand standards and user experience best practices; Coordinate and source images and graphics for use across the website and digital platforms, collaborating with relevant departments to ensure cohesive visual presentation; Edit written content and contribute constructive feedback during the creation of images, graphics, and videos to maintain content quality and alignment with brand standards; Participate in and adhere to workflow processes using platforms such as Asana and Microsoft Teams to manage tasks and meet project deadlines; Support the development and maintenance of online tools and customer-facing resources to improve usability and engagement; Consistently uphold content standards by ensuring all materials: Address the key information customers seek; Incorporate SEO best practices for visibility; Are engaging, clear, polished, and error-free; Reflect the appropriate brand voice and tone; Use formatting that enhances readability and user experience; Meet all project deadlines and workflow timelines.
  • Product Knowledge: Develop and maintain a comprehensive understanding of products and brands to effectively communicate their functions, features, and benefits through written content and video presentations; Participate in vendor sell-in meetings and training sessions as needed to stay informed about new product launches and updates.
  • Secondary Tasks: As assigned, participate in video production tasks for the website, including planning, scripting, and on-camera involvement; Racquet sports reviews, as assigned; As assigned, Support social media strategy execution by moderating comments, managing ambassador partnerships, coordinating posts, contributing creative ideas, and assisting with campaigns and initiatives.

Requirements

  • Experience and interest in the sport of Padel is strongly desired.
  • Ability to gather, analyze, and interpret data to support marketing strategy and performance optimization.
  • Marketing experience is a plus.
  • Ability to write clear, persuasive, customer-focused product and marketing copy.
  • Strong understanding of grammar, spelling, punctuation, and formatting standards.
  • Ability to adapt writing style to align with brand voice and target audience.
  • Proficient in Microsoft Office Suite.
  • Demonstrate ability to learn new software applications.
  • Communicate clearly and professionally during conversations.
  • Demonstrate active listening skills.

Preferred

  • Marketing experience is a plus.

Benefits

  • Health & Wellness – Medical, dental, and vision insurance*
  • Life insurance*
  • Short-term disability coverage*
  • Time Off – Paid vacation*; Paid sick time
  • Financial Benefits – 401(k) retirement plan; Profit-sharing program
  • Employee discounts across all Sports Warehouse brands
  • Complimentary access to our on-site fitness facility
  • Career growth and development opportunities
  • Employee appreciation events and team celebrations
Sports Warehouse, Inc. logo

Sports Warehouse, Inc.

Sports Warehouse represents a group of specialty sporting good retailers. Our companies include Tennis Warehouse, Tennis Warehouse Europe, Tennis Only, Pickleball Warehouse, Running Warehouse, Running Warehouse Europe, Tackle Warehouse, Skate Warehouse, Inline Warehouse, Ice Warehouse, Derby Warehouse and Riding Warehouse.

Founded in 1992
San Luis Obispo, California, USA
194 employees

Traffic Signals

Monthly Visitors
3.4M
Monthly Google Ads Budget
$71.1K
Traffic Source Mix
Search
50.6%
Direct
43.4%
Referral
3.7%
Social
1.8%
Paid
0.4%

Headcount Trend

Current headcount: ~194

Marketing Team

Median Tenure
6.7 years
Marketing Roles Posted (Last 30 Days)
1