Marketing Programs Coordinator

San Diego, CA (Hybrid)

$70K/yr – $85K/yrMid Level2+ years expFull time

Posted 4 months ago

Job Summary

Coordinate and run marketing operations and programs to support growth for Lawmatics, with hands-on project management, content drafting, and cross-functional collaboration.

  • Own Asana workspace, timelines, and blockers with proactive solutions.
  • Must-have: 2+ years in marketing/coordination and strong writing skills.
  • Standout: On-site presence three days per week in La Jolla, with remote Thu-Fri.

Job Description

Responsibilities

  • Own and manage the marketing team's Asana workspace, organizing projects, assigning tasks, maintaining clear timelines, and keeping everything moving forward.
  • Run a daily team check-in cadence that surfaces blockers early and keeps projects aligned. Proactively flag issues with a proposed path forward, not just a problem.
  • Build and maintain templates and workflows for recurring marketing initiatives including campaign launches, content calendars, product launches, and events.
  • Support the development of broader customer community and advocacy initiatives as they evolve, helping build the operational foundation from the ground up.
  • Write first drafts of customer-facing content including emails, case studies, surveys, in-app messages, and community posts, in a voice that's direct, warm, and built for legal professionals.
  • Support the SVP of Growth with presentation decks, one-pagers, and internal materials. Maintain the content calendar and keep deliverables on schedule.
  • Partner with Sales and Customer Success to create materials and programs that drive product adoption, feature awareness, customer education, and expansion.
  • Contribute to lifecycle marketing initiatives including onboarding communications, milestone messaging, and customer engagement campaigns.

Requirements

  • 2+ years of experience in marketing, communications, project coordination, or a related role.
  • Exceptional written communication skills. You write clearly and naturally, like a person, not a template.
  • Strong organizational instincts and attention to detail. You keep multiple workstreams moving without dropping anything.
  • Comfort working in project management tools like Asana, Notion, or similar platforms.
  • Curiosity about marketing, customer engagement, and how programs drive growth.
  • A proactive mindset. You enjoy solving problems and moving projects forward.

Preferred

  • Social media marketing experience
  • Familiarity with CRM or marketing tools like Salesforce or HubSpot is a plus, not a requirement

Benefits

  • Real ownership where your work is seen and felt immediately.
  • Help build new programs from the ground up, not inherit someone else's playbook.
  • Meaningful career development as the team and company scale.
  • A product that customers genuinely love, solving real problems for law firms.
Lawmatics logo

Lawmatics

3.9 Glassdoor

Lawmatics is the #1 CRM for law firms, supporting the entire client journey from first contact to trusted partnership. Firms use Lawmatics to streamline intake, automate tasks, run marketing campaigns, manage referrals, and track growth — all in one AI-powered platform that keeps business moving forward. To learn more, visit Lawmatics.com.

Founded in 2017
San Diego, California, USA
81 employees (6 in marketing)
59% recommend to a friend
35% CEO approval

Salaries

Posted range

$70K/yr – $85K/yr

Taken straight from the job posting.

See all Lawmatics salaries

Marketing Team

Marketing Team Size
4 (5% of company)

Traffic Signals

Monthly Visitors
407.4K
Monthly Google Ads Budget
$103K
Traffic Source Mix
Search
17.8%
Direct
75.9%
Referral
5.2%
Social
0.4%
Paid
0.5%

Headcount Trend

Current headcount: ~81
Lawmatics logo

Marketing Programs Coordinator

Lawmatics · San Diego, CA · Hybrid