Responsibilities

• Track media mentions of the company, clients, and relevant industry news across online, print, broadcast, and social media platforms.
• Identify key industry articles, prepare daily or weekly media reports, and flag urgent or significant coverage for the marketing team.
• Assist in drafting and editing PR materials, including press releases, media alerts, social media posts, blog content, and website copy.
• Conduct research, interview internal stakeholders, and adapt written content for different target audiences and channels.
• Research and build targeted media lists for campaigns and announcements, identifying relevant journalists, bloggers, and influencers.
• Maintain and update the media database to ensure accuracy and outreach effectiveness.
• Provide logistical support for PR events, virtual press conferences, product launches, and community outreach initiatives.
• Assist with event guest lists, material preparation, vendor coordination, and on-site support when applicable.
• Help manage social media presence by scheduling posts, monitoring engagement, responding to comments, tracking key metrics, and contributing campaign ideas.

Requirements

• Currently enrolled as a full-time or part-time college or university student pursuing a degree in Public Relations, Communications, Marketing, Journalism, or a related field.
• Available to commit to a minimum of 24 hours per week for the duration of the internship (Summer 2027).
• Strong writing, editing, and verbal communication skills with a solid understanding of brand voice and content strategy.
• Strong media literacy, critical thinking, research skills, and an understanding of media relations tactics and the current media landscape.
• Experience or interest in social media management, community engagement, digital marketing trends, and performance analytics.
• Excellent organizational skills, attention to detail, problem-solving abilities, and event planning or logistical support capabilities.
• High level of initiative, self-motivation, teamwork, and a strong eagerness to learn.
• Proficiency using a personal computer (PC) and communication tools including email, web tools, and Google Suite.