Marketing, Outreach and Events Coordinator

Minneapolis, MN (On-site)

$25/hr – $30/hrMid Level2+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive local marketing, events, and membership growth for a health-club with cross-functional collaboration.

  • Own: plan and execute local marketing, events, and member outreach to drive membership
  • Must-have: Bachelor’s degree in Marketing/Communications and 2+ years in marketing or outreach
  • Standout: Strong community partnerships and cross-promotional activity with local businesses

Job Description

Responsibilities

  • Collaborate with Active’s Global Marketing Team, Director of Sales and Site Management Team on initiatives to achieve new membership goals, corporate membership opportunities, and local partnerships
  • Support strategic marketing plans, promotional calendars, and collateral creation to promote the local health club and its programs
  • Provide marketing support across digital marketing platforms, including website, video, email and social media to drive sales and engagement
  • Manage the club’s social media accounts and respond to all comments, direct messages and inquiries
  • Draft and distribute Member monthly e-newsletter, member alerts and prospect emails
  • Organize and execute various events both in the club and in the community including member socials, community events, corporate events, etc.
  • Coordinate and staff local outreach events to promote the Club’s services and membership sales; promote events through various channels to maximize attendance and engagement.
  • Connect people in the broader community by creating sponsorship/partnership agreements and cultivating strategic cross-promotional relationships with businesses, individuals, and other relevant organization.
  • Prepare monthly marketing and sales report collecting, analyzing, and summarizing sales data
  • Present membership information to prospective members and sell memberships when needed

Requirements

  • Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
  • Minimum of 2 years of experience in marketing, event planning, or community outreach, preferably in the health and wellness industry.
  • Strong understanding of social media platforms and digital marketing.
  • Excellent written and verbal communication skills.
  • Highly organized with the ability to manage multiple projects simultaneously.
  • Creative thinker with a proactive approach to problem-solving.
  • Ability to work flexible hours, including evenings and weekends, as needed for events.
  • Proof of citizenship or legal status

Preferred

Benefits

  • Health, Dental and Vision Insurance (Full Time)
  • Health Flexible Spending Account (Full Time)
  • Paid Time Off (Full Time)
  • Parking & Transit Flexible Spending Accounts
  • 401(k) (Eligible after 1 year of service + 1000 work hours)
  • Legal Support Plan
  • Employee Assistance Program & Mental Health Support Service
  • Complimentary Club Membership and Discounts on Active Products (where applicable)
Active Wellness logo

Active Wellness

Active Wellness designs fitness centers and delivers wellness services to inspire people toward a healthy, active life. Every fitness center, corporate campus, and community may be unique, but the goal of engagement is the same. When Active is hired to manage or consult a fitness center operation, every decision is driven by member engagement. Active’s service, local community focus, and innovative programming yield the highest participation rates in the country.Active has a growing network of partners ranging from large healthcare corporations to property management investors and locally-owned fitness centers. We leverage our best practices and services across all our partners sites, creating inspired spaces where the local community is engaged to live actively. Services are tailored to client needs including: new facility design/development, operations management, human resources, industry-leading technology solutions, programming, and member engagement. Our portfolio of offerings strategically supports independent, corporate, and in-house fitness centers across the country. Learn more about our services at www.activewellness.com or reach out to us directly here on LinkedIn.And if you’re driven to inspire your community to Live Actively, we invite you to join Team Active. Our employees have continued support, training, and resources to deliver results for our members and partners. Find job openings at www.activewellness.com/careers

Founded in 2014
San Francisco, California, USA
213 employees (5 in marketing)

Traffic Signals

Monthly Visitors
2.8K
Traffic Source Mix
Search
51.6%
Direct
30.7%
Referral
5.4%
Social
11%
Paid
1.2%

Headcount Trend

Current headcount: ~213

Marketing Team

Marketing Team Size
5 (2% of company)