Marketing Manager at Rob Levine Law | Providence, RI

Rob Levine Law

Marketing Manager

Providence, RI (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 5 months ago

Job Summary

Lead digital marketing for a law firm, directing a team to drive PPC/SEO, lead generation, and vendor partnerships.

Own and execute cross-divisional digital marketing strategies and oversee a marketing team.
Must-have: Minimum 5 years in digital marketing with PPC, SEO, email marketing, and lead generation.
Standout: Strong vendor management and data-driven optimization with regular performance reporting.

Job Description

Responsibilities

Develop and execute digital marketing strategies aligned with the business objectives of each division in the law firm.
Manage and lead a team of marketing professionals, providing guidance, support, and mentorship to drive performance and achieve goals.
Oversee the implementation of PPC campaigns, including keyword research, ad copy creation, bid management, and performance analysis.
Drive SEO initiatives to improve organic search rankings and enhance online visibility for all company websites.
Evaluate and onboard lead vendor services to supplement in-house lead generation efforts and expand the company's client base.
Monitor key performance metrics and analyze campaign data to identify areas for optimization and improvement.
Stay informed about industry trends, emerging technologies, and best practices in digital marketing to maintain a competitive edge.
Prepare regular reports and presentations to communicate marketing performance, insights, and recommendations to stakeholders.

Requirements

Bachelor's degree in Marketing, Business Administration, or a related field; advanced degree preferred.
Minimum of 5 years of experience in digital marketing, with a focus on PPC, SEO, email marketing, and lead generation.
Proven track record of success in driving business growth through digital marketing initiatives.
Strong leadership skills with the ability to effectively manage and motivate a team.
Experience managing vendor relationships and negotiating contracts.
Excellent analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
Exceptional communication and interpersonal skills, with the ability to collaborate across departments and influence stakeholders at all levels.
Results-oriented mindset with a focus on continuous improvement and achieving measurable outcomes

Rob Levine Law

Rob Levine Law, concentrates in personal injury cases in Rhode Island, Massachusetts, New Hampshire and Connecticut and handles social security disability and veterans' disability claims nationwide. Known as "The Heavy Hitter®", Rob and his team have earned a reputation for tireless pursuit of justice, having helped over fifty thousand clients secure the compensation they deserve. Beyond his legal expertise, Rob is deeply invested in the community, giving back through programs like Rob Levine Gives Back, which provides meals, backpacks, and safety initiatives year-round. Driven by compassion, Rob Levine is here to fight for your rights and bring you peace of mind when it matters most.

Providence, Rhode Island, USA

158 employees (8 in marketing)

www.roblevine.com