Responsibilities

• Develop and execute data-driven paid marketing strategies across existing and new channels to support our rapid growth objectives
• Coordinate efforts across internal teams and external agency partners to enable innovative brand campaigns that achieve business goals
• Optimize channel performance through continuous testing, measurement, and refinement to maximize ROI
• Support the development and execution of regional and local integrated marketing campaigns
• Write creative briefs and white papers that leverage data-driven insights and drive creative development
• Facilitate the localization and adaptation of global campaigns for paid channel deployment
• Track key performance metrics and analyze results of launched initiatives
• Implement operational improvements based on performance data to optimize available resources

Requirements

• 4+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
• Experience managing and measuring marketing performance in various channels

Preferred

• Experience managing external partners to develop marketing programs
• Experience presenting ideas to various levels of an organization to gain support for initiatives

Benefits

• The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location.
• Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
• Learn more about our benefits at https://amazon.jobs/en/benefits.