Marketing Manager

Responsibilities

• Develop and deliver a practical marketing plan aligned with booking targets, package availability and key sales periods.
• Plan and execute launch campaigns, priority access activity and booking promotions.
• Create and publish engaging social content that showcases our accommodation, facilities and guest experience.
• Write and build email campaigns, including lead nurturing, booking reminders and communications with returning guests.
• Keep website content accurate and engaging, working with the booking and operations teams.
• Work with paid advertising specialists to brief campaigns, test creative and improve results.
• Manage the agreed marketing budget and report on bookings, conversion rates and campaign performance.
• Develop relevant influencer, media and brand partnerships.
• Lead on-site marketing, including live social coverage, photography and video coordination.
• Gather guest testimonials and organise content for post-event campaigns and the following year’s launch.

Requirements

• Experience delivering marketing for events, festivals, hospitality, travel, or a comparable consumer brand.
• A track record of generating sales or bookings through marketing.
• Strong copywriting skills and an eye for high-quality visual content.
• Confidence using social media, email marketing platforms and website content systems.
• Comfortable creating and delivering work yourself, alongside briefing specialist suppliers.
• Organised, proactive and able to prioritise effectively within a two-day working week.
• Confident working in a busy live event environment and available for the full on-site period.