Marketing Manager Central and South America
New York, USA (Hybrid)
$65K/yr – $70K/yrSenior Level3+ years expTemporary
Posted 14 hrs ago
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Job Summary
You will own LATAM regional marketing programs from asset creation to events, aligning with global and Americas teams to drive pipeline and ROI.
- Plan and execute regional programs to activate the partner channel and support field sales in LATAM.
- Localize assets and co-marketing materials to empower partners and sales teams.
Job Description
Responsibilities
- Plan and execute regional marketing programs: email, digital, and offline - designed to activate and grow the partner channel and support field sales efforts across LATAM.
- Develop and localize compelling marketing assets, presentations, partner kits, and co-marketing resources that empower regional partners and sales teams to drive pipeline and close business.
- Serve as the marketing point of contact for LATAM sales and partner teams, understanding regional priorities and translating them into actionable marketing plans and support.
- Plan, coordinate, and execute regional webinars, including content development, speaker management, promotion, and post-event follow-up, with content tailored for LATAM audiences.
- Manage logistics and support for regional and virtual marketing events, including LATAM participation in the flagship Partner Conference (DocuWorld) and local/regional events. Handle vendor management, attendee communications, and on-site logistics as needed.
- Work closely with the Marketing Americas team, global marketing, product marketing, and sales leadership to ensure alignment on messaging, campaign execution, and regional priorities.
- Collaborate with internal teams to adapt and localize global marketing content, campaigns, and messaging for relevance and effectiveness in the LATAM market.
- Use marketing automation and CRM tools (e.g., HubSpot, Dynamics) to monitor, report on, and optimize the effectiveness and ROI of regional marketing programs.
- Stay abreast of LATAM market trends, competitive landscape, and marketing best practices to continuously improve program performance and scalability.
Requirements
- Ability to travel to Germany once a year (or more) for team building events.
- Ability to travel once a year for DocuWorld, locations may vary.
- Bachelor's degree or equivalent experience required.
- 3+ years' experience in field, regional, or channel marketing; experience supporting partner ecosystems strongly preferred.
- Proven experience in event and webinar management, including logistics and promotion.
- Strong familiarity with marketing automation platforms (e.g., HubSpot) and CRM systems (e.g., Dynamics).
- Fluency in Spanish and English required; Portuguese is a plus.
- Experience in the hardware/software or SaaS industry is a plus.
- Experience marketing within or to the Latin American region preferred.
Preferred
- Portuguese is a plus
- Experience in the hardware/software or SaaS industry is a plus
- Experience marketing within or to the Latin American region preferred
Benefits
- The pay range is between $65,000 and $70,000 depending on experience.
- DocuWare funds $2,000/$4,000 annually towards single/family HDHP deductible
- Your choice of 4 medical plans (HDHP, EPO, PPO)
- Short Term Disability (100% company paid)
- Long Term Disability (100% company paid)
- Group Term Life insurance (100% company paid)
- 401(K) with company match
- 12 annual paid holidays and generous PTO plan
- Profit Sharing
- Internationally growing and well established company
DocuWare’s document management software delivers smart digital workflow and document control for substantial productivity gains without the need for IT resources. Our cloud and on-premises products are a recognized best-fit solution for companies seeking to digitize, automate and transform key processes.Privacy policy for social media: https://start.docuware.com/privacy-policies-for-social
Traffic Signals
Monthly Visitors
148.6K
Monthly Google Ads Budget
$67.1K
Traffic Source Mix
Search
36%
Direct
47.8%
Referral
13.2%
Social
0.5%
Paid
0.6%
Headcount Trend
Current headcount: ~646
Marketing Team
Marketing Team Size
49 (8% of company)
Median Tenure
3.9 years
Marketing Roles Posted (Last 30 Days)
1
People
HR / Recruitment
Marketing Leadership

Abishek Allapanda
Director Marketing Americas
At the company for 2 years 8 months

Tracey Carrillo
Product Marketing Manager Americas
At the company for 1 year 4 months
Nicole S.
Channel Marketing Manager
At the company for 9 years 11 months
Mary Williams
Sr. Channel Marketing Manager
At the company for 36 years
Funding
Last Raise
Series Unknown, 14 years ago
Funding History
- Apr 2012Series Unknown












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