Marketing Manager — Brand & Patient Marketing

Roseville, MN (On-site)

$85K/yr – $110K/yrSenior Level4+ years expFull time

Posted 5 days ago

Job Summary

Owns brand and multi-channel campaigns while driving patient-focused messaging, assets, and performance improvements across locations and services.

  • Lead brand voice, visual identity, and messaging across channels
  • Develop integrated campaigns and assets with data-driven optimization
  • Coordinate content, events, and partnerships to grow patient acquisition and awareness

Job Description

Responsibilities

  • Maintain and strengthen the organization’s brand voice, messaging, visual identity, and consistency across channels and locations
  • Develop campaign concepts, creative briefs, messaging, and visual direction aligned with organizational priorities
  • Create or oversee marketing assets using Canva, Adobe, AI tools, templates, and outside resources as appropriate
  • Review creative materials for brand consistency, quality, accuracy, and effectiveness
  • Develop integrated campaigns supporting patient acquisition, engagement, retention, and awareness
  • Support medical, surgical, aesthetic, provider, location, and seasonal marketing initiatives
  • Develop campaign messaging for social media, email and SMS, websites, digital advertising, print materials, events, and in-practice marketing
  • Review campaign performance and use results and insights to strengthen future initiatives
  • Help lead organic social media and content strategy across Tareen Dermatology channels
  • Develop content featuring providers, patient education, treatments, before-and-after results, testimonials, community initiatives, and patient stories

Requirements

  • Four or more years of experience in marketing, brand management, communications, or a related field
  • Experience developing and executing integrated, multichannel marketing campaigns
  • Strong creative judgment with experience in branding, content development, messaging, or visual direction
  • Excellent written and verbal communication skills
  • Working knowledge of digital marketing, social media, email marketing, websites, and campaign performance
  • Strong project management, organization, collaboration, and prioritization skills
  • Ability to manage multiple projects in a fast-paced, multi-location environment
  • Comfort using artificial intelligence tools and emerging marketing technology
  • Bachelor’s degree in marketing, communications, business, or a related field, or comparable professional experience
  • Experience with Canva, Adobe Creative Suite, or similar creative platforms

Benefits

  • Competitive Compensation
  • Paid Time Off (PTO)
  • Paid Holidays
  • Medical Insurance
  • Dental Insurance
  • Vision Insurance
  • Life Insurance
  • Disability Insurance
  • Employee Assistance Program (EAP)
  • 401(k) with Company Match

Salaries

Posted range

$85K/yr – $110K/yr

Taken straight from the job posting.

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Marketing Manager — Brand & Patient Marketing

Tareen Dermatology PA · Roseville, MN · On-site