Marketing Liaison- LTACH - F/T Days

Perth Amboy, NJ (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 1 day ago

Job Summary

Own and implement marketing strategies to drive LTACH growth, building new patient accounts while maintaining relationships and forecasting market opportunities.

  • Lead multi-channel campaigns to attract patients and clients
  • Develop and monitor dashboards to track performance
  • Collaborate across teams to align marketing with business strategy

Job Description

Responsibilities

  • Designs and implements marketing strategies aligned with business strategy
  • Identifies, develops and realizes profitable growth through the marketing and sales of LTACH services/programs
  • Performs an integral role in identifying, attracting and building new patients/clients accounts, servicing and maintaining relationships with current and prospective patients/clients
  • Sets specific marketing goals.
  • Analyzes and forecasts market trends
  • Researches market to identify new opportunities
  • Generates innovative ideas to promote our brand and products
  • Addresses advertising needs
  • Establishes a strong, long-term web presence
  • Utilizes excellent knowledge of marketing fundamentals

Requirements

  • Minimum of 5 years of marketing experience
  • Strong grammar skills.
  • Proven ability to understand patient clinical issues
  • Excellent communicator: well-spoken with excellent writing skills.
  • Independent self-starter with a sense of urgency and a strong desire to consistently advance the goals.
  • Strong multiple project management skills with an affinity for consistently producing high-quality work.
  • Customer focused with a passion for customer service.
  • Experience evaluating and assessing internal and external client/patient needs.
  • Experience in maintaining ongoing business dashboards.
  • Excellent knowledge of marketing fundamentals

Preferred

  • Bachelor's degree in Nursing, preferred
  • Prior healthcare marketing experience preferably in a hospital setting
  • Graduate of accredited nursing program preferred
  • NJ State Professional Registered Nurse License.

Benefits

  • comprehensive benefits package, including health, dental, vision, paid leave, tuition reimbursement, and retirement benefits.
Hackensack Meridian Health logo

Hackensack Meridian Health

3.7 Glassdoor

Keep getting better.

Founded in 2016
Edison, New Jersey, USA
24K employees
66% recommend to a friend
73% CEO approval

Marketing Team

Median Tenure
6 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$36.3M
Last Raise
$3M
Grant, 2 years ago

Funding History

  • Nov 2023
    Grant
  • Feb 2023
    Grant • $3M
  • May 2019
    Grant • $33.3M

Traffic Signals

Monthly Visitors
1M
Monthly Google Ads Budget
$604.3K
Traffic Source Mix
Search
40.2%
Direct
19.3%
Referral
3.7%
Social
1.1%
Paid
0.5%

Headcount Trend

Current headcount: ~23.9K

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Marketing Liaison- LTACH - F/T Days

Hackensack Meridian Health · Perth Amboy, NJ · On-site