Responsibilities

• Digital Listing Management: Create, monitor, and update listings across online listing platforms (e.g., Apartments.com, Zillow) and the company website to ensure accurate pricing and availability.
• Social Media Outreach: Generate localized content, video property tours, and promotional updates on social channels to attract modern renters.
• Local Networking: Build relationships with local businesses, universities, and corporate relocation programs to generate external lead pipelines.
• Comp Analysis: Routinely monitor local market trends, competitive concessions, and regional pricing shifts to keep property offerings highly competitive.
• Inquiry Conversion: Field incoming phone calls, emails, and online inquiries with quick response times to secure on-site viewing appointments.
• Conducting Tours: Lead structured, enthusiastic property walkthroughs, highlighting individual unit floor plans, building amenities, and community neighborhood benefits.
• Follow-Up: Maintain a systematic approach to following up with hesitant or cold prospective tenants to keep the property top-of-mind.
• Applicant Intake: Assist prospective residents through the application process, ensuring all necessary personal data and supporting files are cleanly submitted.
• Compliance Checks: Review application elements strictly against state and federal Fair Housing laws to guarantee a standardized, objective screening standard across the board
• Perform Credit & Background Checks: Work with applicants to complete the credit and background checks through 3rd party software. Then review reports againts company and property policies.

Requirements

• Education: Degree or Background in Marketing, Business, or Real Estate.
• SEO Tools: Basic familiarity with Google Analytics, Semrush, or Moz.
• Platforms: Proficiency with Instagram, TikTok, LinkedIn, and Facebook.
• Soft Skills: Strong verbal communication and active listening skills.