Responsibilities

• Develop social-first assets (carousels, short-form videos, reels, static graphics, infographics) and AI-assisted creative aligned with global brand guidelines. Repurpose campaign materials, manage the content calendar, and use analytics to continuously optimise performance.
• Harness a cutting-edge AI tech stack (including Claude, Gemini, HubSpot, and Adobe) to automate routine tasks, build efficient workflows, and audit AI-generated content for brand alignment.
• Support the Demand Generation Manager with HubSpot CRM hygiene—ensuring lead data is clean, compliant (GDPR), and segmented for targeted outreach.
• Partner with the Marketing Events Manager on end-to-end event promotion, logistics, and execution.
• Update website content via our CMS and support ongoing SEO initiatives and customer case study creation.
• Conduct research and analyse data to identify high-value target prospects for sales initiatives and support the creation of customer case studies.

Requirements

• Education and Experience: A BSc/BA in Marketing, Business Administration, or a related field, alongside relevant experience (e.g., a high-calibre internship or prior Marketing Executive role).
• Social and Content Passion: A natural passion for social media with a demonstrable ability to turn technical B2B features into compelling, engaging content for UK, EU, and international markets.
• AI-First Mindset: Practical experience and a drive to leverage AI tools (Gemini, Claude, generative tools) to streamline manual workflows and scale productivity responsibly.
• Software Proficiency: Hands-on experience with Adobe, MS Office, and marketing platforms. Practical exposure to CRM software (HubSpot) and CMS platforms (WordPress) is highly advantageous.
• Core Marketing Understanding: A solid grasp of GDPR principles, first-party data, and multi-channel campaign execution across dynamic web and social channels.
• Excellent Communication: Outstanding written and spoken English, paired with strong organisational skills.
• Mobility and Work Authorisation: Must hold a full, clean, valid driver’s licence and be willing to travel within Ireland, the UK, EU, and US for key industry events if required. Must possess full legal working rights for Ireland/EU and UK, and be eligible for a US ESTA business visa waiver if required in the future.

Benefits

• Competitive Salary
• VHI Health Cover - optional and available from day 1
• MFF pension immediately and Company Pension available after 6 months
• 4 x Death in Service
• 22 days holidays rising to 25
• 2 Paid Volunteer Days
• Annual company day, regular all-company socials
• Fantastic work space, central location, breakfast, treats, onsite gym, coffee and teas