Marketing Executive

Responsibilities

• Support the development and implementation of marketing strategies and campaigns across digital and offline channels, with a focus on education, UK property and international client services.
• Conduct market and competitor research to identify client preferences, emerging trends, target customer groups and potential marketing opportunities.
• Develop and manage marketing content for social media, websites, newsletters and other digital channels, ensuring consistency with the company’s brand positioning.
• Plan, coordinate and support marketing events, client activities and promotional campaigns, including venue arrangements, supplier coordination, schedules and on-site execution.
• Develop and maintain relationships with relevant media, influencers, business partners and other external stakeholders to support brand awareness and client engagement.
• Coordinate marketing campaigns from planning through to execution, monitoring timelines, budgets, deliverables and campaign performance.
• Prepare marketing materials, presentations and promotional content for the company’s education, property and client advisory services.
• Monitor social media and digital marketing performance, analyse engagement and campaign data, and prepare reports and recommendations for future activities.
• Work with internal teams and external service providers to ensure marketing activities accurately reflect Hyde Global’s services and target client requirements.
• Support the organisation of client communications and marketing initiatives aimed at Chinese-speaking and international high-net-worth clients.

Requirements

• Previous experience in marketing, communications, PR, events, social media or related commercial activities.
• Experience developing and coordinating marketing campaigns and digital content.
• Strong understanding of social media and digital marketing channels.
• Experience conducting market research and analysing campaign performance.
• Strong project coordination and organisational skills, with the ability to manage multiple activities and deadlines.
• Strong written and verbal communication skills.
• Ability to build effective relationships with clients, partners, media, influencers and other stakeholders.
• Strong attention to detail and ability to manage marketing budgets, suppliers and campaign deliverables.
• Fluency in Mandarin Chinese and English is desirable due to the company’s international and Chinese-speaking client base.