Marketing Data Analyst

USA (Remote)

$60K/yr – $80K/yrMid Level2+ years expFull time

Posted 2 days ago

Job Summary

Own end-to-end analytics from data validation to actionable storytelling, driving TV and digital campaign insights and AI-assisted workflows.

  • Own the logic and data quality to ensure trustworthy results.
  • Translate findings into client-ready visuals and clear recommendations.
  • Collaborate across business and client teams to drive campaign decisions with AI-assisted workflows.

Job Description

Responsibilities

  • Deliver accurate analysis : Complete high-quality analyses that directly answer business and client questions, ensuring data accuracy, and consistency.
  • Evaluate TV performance : Measure the impact of TV and streaming campaigns on digital performance, business outcomes and overall marketing effectiveness.
  • Uncover actionable insights : Go beyond surface-level results to identify patterns, risks and opportunities that strengthen campaign decisions.
  • Validate data and assumptions : Question inputs, methodologies and outputs to ensure results make sense and stand up to scrutiny. Including AI-generated outputs.
  • Translate data into clarity : Build clear visualizations and explain findings in plain language so internal teams and clients can confidently act on them.
  • Work AI-forward : Use AI tools to accelerate querying, scripting, QA and first-draft analysis so you can test more scenarios and turn work around faster using appropriate context, then apply your own judgment to what the results mean.

Requirements

  • An agency-trained analyst : 2–5 years of experience in marketing analytics, media analytics or a related quantitative field, ideally supporting campaign measurement.
  • Strong academic foundation : 3.5 GPA or equivalent academic performance in a quantitative field such as business, economics, statistics, mathematics, computer science, marketing or similar.
  • Data-literate : You interpret performance data, identify trends, and connect insights back to defined KPIs to inform decisions.
  • Strong in Excel : Comfortable using formulas, pivots tables and structured analysis to organize, validate and analyze large datasets.
  • Experienced with BI or data tools : You’ve worked in platforms like Domo, Databricks, SQL or similar environments to explore and troubleshoot data.
  • Presentation-ready : You’ve built clear, client-ready slides that explain campaign results or analytical findings in a logical way and can present them with confidence.
  • AI-enabled : You use AI tools to improve workflows, explore data or enhance analysis and you understand their strengths and limitations. You can point to work AI helped you do faster or more thoroughly, and you can explain your methodology and your math without it.
  • Accountable for the answer : The conclusions are yours. You can walk anyone through the logic, the assumptions and the numbers unaided, and you know when a tool’s output needs to be thrown out.

Benefits

  • Fully remote within the US
  • 100% employer-paid medical, dental and disability, with vision option
  • Traditional and Roth 401(k) with a 4% company match
  • Flexible paid time off, 9 paid holidays plus 2 floating holidays
  • Paid parental leave
  • Annual office supply allowance, monthly internet stipend and employer-paid cell phone
  • Opportunities to connect virtually and in-person twice a year with our fully remote team
Marketing Architects logo

Marketing Architects

0.0 Glassdoor

Marketing Architects is an All-Inclusive TV agency that rebuilt the traditional agency model to help brands drive profitable growth. Founded in Minneapolis, Marketing Architects has spent more than 25 years building homegrown technology to solve TV's pricing, measurement and scale challenges. Learn more at marketingarchitects.com.

Founded in 1997
Minneapolis, Minnesota, USA
187 employees (77 in marketing)
0% recommend to a friend

Salaries

Posted range

$60K/yr – $80K/yr

Taken straight from the job posting.

See all Marketing Architects salaries

Marketing Team

Marketing Team Size
60 (32% of company)
Median Tenure
7 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
9.1K
Traffic Source Mix
Search
36.2%
Direct
47.9%
Referral
7.4%
Social
7%
Paid
1.2%

Headcount Trend

Current headcount: ~187

Recent News

Marketing Architects logo

Marketing Data Analyst

Marketing Architects · USA · Remote