Marketing Coordinator - New Home Builder at William Ryan Homes | Tampa, FL

William Ryan Homes

Marketing Coordinator - New Home Builder

Tampa, FL (On-site)

Salary Not AvailableEntry LevelFull time

Posted 4 months ago

Job Summary

Drive SEM and digital marketing efforts for a homebuilder, focusing on discoverability and sales-ready engagement.

Own SEM ambassador role and optimize digital presence for profitability.
Must-have: Strong analytical mindset with data-driven decisions.
Standout: Supports launches of communities, model homes, and sales centers with coordinated marketing efforts.

Job Description

Responsibilities

Serve as the Division’s Search Engine Marketing (SEM) ambassador, ensuring our digital presence is optimized for discoverability and profitability.
Maintain and enhance website content with a focus on SEO and customer engagement.
Assist in the launch of new communities, model homes, and sales centers—including digital marketing updates, signage, collateral, and grand opening events.
Collaborate on the creation of high-quality marketing materials such as drone videos, testimonials, display ads, promotional graphics, and community/home imagery.
Manage the production and distribution of marketing collateral for sales offices.
Support the Broker of Record with MLS listings and related updates.
Coordinate with vendors to ensure consistent and effective community presentation—both in person and online.
Provide general administrative support to the Sales Manager and Sales Team.

Requirements

Strong analytical mindset; uses data to inform and improve marketing efforts.
Highly organized, detail-oriented, and efficient with time management.
Tech-savvy with proficiency in Microsoft Office, Google Analytics, and social media platforms.
Familiarity with web design, SEO best practices, and Adobe Creative Suite or similar graphic design tools.

Preferred

Experience in residential homebuilding or real estate is a plus.

William Ryan Homes

We have designed our organization with a "Customer First" philosophy. The question, "What could the customer want?" drives our operation. From our years in the business and a desire to listen to thousands of our customers, we have determined that a quality product, honesty and integrity, open communications, flexible home designs, respect for the customer's time and money, as well as a resource for services and maintenance is what our customers want from their new homebuilder.

Founded in 1992

Dallas, Texas, USA

163 employees (14 in marketing)

www.WilliamRyanHomes.com