Responsibilities

• Administer day-to-day marketing support for USC Online.
• Administer department marketing calendar. Monitors schedules, production and other details to ensure timely completion and quality control of marketing activities.
• Provide support with email campaigns.
• Build out and monitor advertising campaigns and schedules. Research new vendors.
• Provide support on posting and updating content on the website.
• Update branded documents and presentations as needed; maintains branding and graphic identity guidelines.
• Coordinate work with contracted vendors, such as graphic designers, photographers, advertising representatives, etc., as assigned, and ensure the timely delivery of goods and/or services.
• Research and develop content for social media channels, news pages, emails, advertisements, press releases, announcements, etc., as assigned.
• Assist with communications to potential and existing students.
• Gather and analyze information. Prepare reports and/or other documentation for management review. Analyze, monitor, and evaluate marketing efforts for effectiveness.

Requirements

• Bachelor’s degree or an equivalent combination of education, training and experience.
• Minimum of 2 years of experience.
• Excellent analytical, written and communication skills are required.
• Ability to work in a fast-paced environment.
• Ability to make administrative and procedural decisions and judgments.
• Software knowledge: Marketing automation software, Salesforce, social media scheduling and monitoring software, WordPress, Google Analytics, MS Suite; Adobe Suite proficiency

Preferred

• Experience using a CRM
• Marketing automation software
• Social media monitoring software
• Proficiency in Adobe Suite