Marketing Coordinator

Ingatestone, Essex, UK (Hybrid)

£30K/yr – £33K/yrMid LevelPermanent

Posted 2 months ago

Job Summary

Owns integrated marketing across B2B and B2C for a leading school photographer brand, driving school and parent conversions through campaigns, ecommerce optimization, and content creation.

Build and execute school partnerships and campaigns
Optimize ecommerce performance and customer journeys
Create brand-consistent marketing collateral and content

Job Description

Responsibilities

B2B Marketing & School Partnerships
Develop and execute marketing strategies to attract and convert schools and nurseries
Design and produce marketing collateral including brochures, inserts and pitch materials
Plan and deliver targeted email marketing campaigns
Support the development of new concepts and incentives to increase school conversion and improve retention
Research and coordinate our participation at conferences and exhibitions for lead generation, including identifying suitable events, organiser communications, preparing all materials required
B2C Marketing & Ecommerce
Manage the back-end of the ecommerce system to troubleshoot issues, extract and interpret key information and make informed adjustments to improve performance
Manage and optimise email workflows for parents to increase engagement and sales
Oversee ecommerce shop design and user journey to maximise conversion and spend

Requirements

We are looking for someone with strong experience in a marketing related role
Previous experience in branding, content creation and digital campaign management, with an understanding of both B2B and B2C customer journeys, would be highly advantageous
Highly organised with strong attention to detail
Creative thinker with design skills
Commercially aware with the ability to interpret data and drive decisions
Confident managing multiple projects at once
Strong written communication skills
Proactive, ideas-driven and comfortable taking ownership

Benefits

Casual dress
Company events
On-site parking

Salaries

Posted range

£30K/yr – £33K/yr

Taken straight from the job posting.

The middle of this range (£32K) is 8% above the median base salary for Marketing Coordinator roles in the United Kingdom (£29K).

Marketing Coordinator median pay in the United Kingdom

£29K/yr

Most pay falls between £28K and £35K. Based on 28 salaries.

See all Marketing Coordinator salaries See more Marketing Coordinator jobs

See all Carmel Jane Photography Ltd salaries

Marketing Team

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