Marketing Content Specialist at Industrial Magnetics | Boyne City, MI

Marketing Content Specialist

Boyne City, MI (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

Job Summary

Own and align content across channels to drive traffic and conversion, with a focus on strategy, creation and competitive intelligence.

Content Strategy & Creation: Define the content calendar and produce blog, email, landing pages, case studies, newsletters, and multimedia assets.
Digital Marketing & SEO: Coordinate on-page SEO, distribution, and optimization to maximize reach and impact.
Market Research & Competitive Intelligence: Monitor market signals and competitors to inform messaging and channel choices.

Job Description

Own and execute IMI's content marketing strategy across blog, email, websites, press, video scripts, newsletters, case studies, surveys, infographics and more.

Content Strategy & Creation: Define and produce marketing content across channels to support growth and brand.
Digital Marketing & SEO: Align SEO and distribution to drive traffic, engagement, and conversions.
Market Research & Competitive Intelligence: Gather market signals and monitor competitors to inform messaging and campaigns.

Industrial Magnetics

Industrial Magnetic Solutions for many applications and markets with 3 product groups to best suit your needs.AUTOMATION GROUPStacking, Destacking, Conveying, Transferring, Lifting and FanningMAG-MATE GROUPAssemblies, Lifts, Fixtures, Sweepers, Welding Tools, Raw Materials and More...TRAMP METAL GROUPMagnets for Product Purification and Equipment Protection

Founded in 1961

Boyne City, Michigan, USA

77 employees (2 in marketing)

www.magnetics.com